Coachella Quests：Web3 在标志性音乐节上释放沉浸式冒险

科切拉谷音乐艺术节推出了由 Avalanche 提供支持的沉浸式游戏 Coachella Quests。这项基于 Web3 的计划结合了虚拟和现实世界的体验，为参与者提供独特的奖励和专属福利。通过与音乐节的 Discord 社区联系并完成现场任务，用户可以获得数字印章 (NFT) 和积分，用于解锁奖品、Canvas 卡和令人垂涎的 Coachella 钥匙，从而获得两张 2025 年音乐节的免费通行证。

Coachella Quests: A Revolutionary Web3 Adventure Unfolding at the Iconic Music Festival

Coachella Quests：在标志性音乐节上展开的革命性 Web3 冒险

Coachella, the renowned music and arts festival, has unveiled its latest innovation: Coachella Quests, an immersive game that seamlessly blends the virtual and physical realms, offering participants unprecedented opportunities for engagement and rewards. This groundbreaking initiative leverages the power of Web3 technology to enhance the festival experience, fostering a deeper connection between fans and the festival's vibrant ecosystem.

著名的音乐和艺术节科切拉 (Coachella) 推出了最新创新产品：科切拉探索 (Coachella Quests)，这是一款将虚拟和现实领域无缝融合的沉浸式游戏，为参与者提供前所未有的参与和奖励机会。这一突破性举措利用 Web3 技术的力量来增强节日体验，促进粉丝与节日充满活力的生态系统之间建立更深入的联系。

At the heart of Coachella Quests lies Coachella Canvas, a digital canvas that empowers festival enthusiasts to express their creativity through artwork, games, and interactive experiences. Armed with a Canvas Explorer Guide, participants embark on a captivating journey, completing Quests that connect them to the festival's Discord community and lead to on-site scavenger hunts. Along the way, they collect digital stamps (NFTs) and earn experience points (XP), unlocking exclusive prizes and unforgettable experiences.

Coachella Quests 的核心是 Coachella Canvas，这是一种数字画布，让节日爱好者能够通过艺术作品、游戏和互动体验来表达他们的创造力。带着 Canvas Explorer 指南，参与者踏上一段迷人的旅程，完成将他们与节日的 Discord 社区联系起来的任务，并进行现场寻宝游戏。一路上，他们收集数字印章 (NFT) 并赚取经验值 (XP)，解锁专属奖品和难忘的体验。

The integration of OpenSea into Canvas Quests enables users to showcase their rewards and engage with others within the platform. The ultimate prize, the coveted Coachella Key, a unique NFT bestowing two free passes to the 2025 edition of the festival, awaits the most dedicated participants who conquer all challenges.

OpenSea 与 Canvas Quests 的集成使用户能够展示他们的奖励并与平台内的其他人互动。最终奖品是令人垂涎的 Coachella Key，这是一张独特的 NFT，可提供两张 2025 年音乐节的免费通行证，等待着克服所有挑战的最专注的参与者。

"Coachella Quests offers our attendees a unique opportunity to connect with the festival in new and exciting ways, empowering them to earn and own tokens while maintaining their anonymity," said Sam Schoonover, Innovative Lead at Coachella. "Our partnership with Avalanche accelerates our exploration of innovative loyalty use cases, allowing us to push the boundaries of fan engagement."

Coachella 创新主管 Sam Schoonover 表示：“Coachella Quests 为我们的参与者提供了一个独特的机会，让他们能够以新颖且令人兴奋的方式与音乐节建立联系，使他们能够在保持匿名的同时赚取和拥有代币。” “我们与 Avalanche 的合作加速了我们对创新忠诚度用例的探索，使我们能够突破粉丝参与的界限。”

"What sets Coachella Quests apart is its ability to enhance live events by bridging the gap between the physical and digital domains," added Paul Chodirker, Director of Enterprise Business Development at Ava Labs. "Through the use of tokens, we're unlocking new possibilities for fans to engage with the festival, both online and in-person."

Ava Labs 企业业务开发总监 Paul Chodirker 补充道：“Coachella Quests 的与众不同之处在于它能够通过弥合物理领域和数字领域之间的差距来增强现场活动。” “通过使用代币，我们为粉丝开启了在线和面对面参与节日的新可能性。”

Beyond the Main Quests, players can embark on Side Quests featuring content from partners, artists, and Coachella's community initiatives, further expanding the rewards and immersive experience.

除了主要任务之外，玩家还可以开展支线任务，其中包含来自合作伙伴、艺术家和科切拉社区倡议的内容，进一步扩大奖励和沉浸式体验。

To complement the online experience, Coachella will host an on-site Avalanche activation, seamlessly merging its Web3 offerings with the physical festival. Participants can engage in a multitude of activities, including redeeming stamps, exploring art installations, and unlocking exclusive rewards.

为了补充在线体验，Coachella 将举办现场 Avalanche 活动，将其 Web3 产品与实体音乐节无缝融合。参与者可以参与多种活动，包括兑换邮票、探索艺术装置和解锁独家奖励。

Coachella Quests is a testament to the festival's commitment to innovation and its unwavering pursuit of enhancing the fan experience. Backed by the expertise of GoldenVoice, the organizers behind Coachella and other acclaimed music events, and the cutting-edge technology of Avalanche, the platform is poised to revolutionize the way fans interact with and celebrate the iconic music festival.

Coachella Quests 证明了音乐节对创新的承诺以及对增强粉丝体验的坚定追求。在科切拉 (Coachella) 和其他备受赞誉的音乐活动背后的组织者 GoldenVoice 的专业知识以及 Avalanche 的尖端技术的支持下，该平台有望彻底改变歌迷与这一标志性音乐节互动和庆祝的方式。