Coachella Quests：Web3 在標誌性音樂節上釋放沉浸式冒險

科切拉谷音樂藝術節推出了由 Avalanche 提供支援的沉浸式遊戲 Coachella Quests。這項基於 Web3 的計劃結合了虛擬和現實世界的體驗，為參與者提供獨特的獎勵和專屬福利。透過與音樂節的Discord 社群聯繫並完成現場任務，用戶可以獲得數位印章(NFT) 和積分，用於解鎖獎品、Canvas 卡和令人垂涎的Coachella 鑰匙，從而獲得兩張2025 年音樂節的免費通行證。

Coachella Quests: A Revolutionary Web3 Adventure Unfolding at the Iconic Music Festival

Coachella Quests：在標誌性音樂節上展開的革命性 Web3 冒險

Coachella, the renowned music and arts festival, has unveiled its latest innovation: Coachella Quests, an immersive game that seamlessly blends the virtual and physical realms, offering participants unprecedented opportunities for engagement and rewards. This groundbreaking initiative leverages the power of Web3 technology to enhance the festival experience, fostering a deeper connection between fans and the festival's vibrant ecosystem.

著名的音樂和藝術節科切拉(Coachella) 推出了最新創新產品：科切拉探索(Coachella Quests)，這是一款將虛擬和現實領域無縫融合的沉浸式遊戲，為參與者提供前所未有的參與和獎勵機會。這項突破性措施利用 Web3 技術的力量來增強節日體驗，促進粉絲與節日充滿活力的生態系統之間建立更深入的聯繫。

At the heart of Coachella Quests lies Coachella Canvas, a digital canvas that empowers festival enthusiasts to express their creativity through artwork, games, and interactive experiences. Armed with a Canvas Explorer Guide, participants embark on a captivating journey, completing Quests that connect them to the festival's Discord community and lead to on-site scavenger hunts. Along the way, they collect digital stamps (NFTs) and earn experience points (XP), unlocking exclusive prizes and unforgettable experiences.

Coachella Quests 的核心是 Coachella Canvas，這是一種數位畫布，讓節日愛好者能夠透過藝術作品、遊戲和互動體驗來表達他們的創造力。帶著 Canvas Explorer 指南，參與者踏上一段迷人的旅程，完成將他們與節日的 Discord 社區聯繫起來的任務，並進行現場尋寶遊戲。一路上，他們收集數位印章 (NFT) 並賺取經驗值 (XP)，解鎖專屬獎品和難忘的體驗。

The integration of OpenSea into Canvas Quests enables users to showcase their rewards and engage with others within the platform. The ultimate prize, the coveted Coachella Key, a unique NFT bestowing two free passes to the 2025 edition of the festival, awaits the most dedicated participants who conquer all challenges.

OpenSea 與 Canvas Quests 的整合使用戶能夠展示他們的獎勵並與平台內的其他人互動。最終獎品是令人垂涎的 Coachella Key，這是一張獨特的 NFT，可提供兩張 2025 年音樂節的免費通行證，等待著克服所有挑戰的最專注的參與者。

"Coachella Quests offers our attendees a unique opportunity to connect with the festival in new and exciting ways, empowering them to earn and own tokens while maintaining their anonymity," said Sam Schoonover, Innovative Lead at Coachella. "Our partnership with Avalanche accelerates our exploration of innovative loyalty use cases, allowing us to push the boundaries of fan engagement."

Coachella 創新主管Sam Schoonover 表示：「Coachella Quests 為我們的參與者提供了一個獨特的機會，讓他們能夠以新穎且令人興奮的方式與音樂節建立聯繫，使他們能夠在保持匿名的同時賺取和擁有代幣。” “我們與 Avalanche 的合作加速了我們對創新忠誠度用例的探索，使我們能夠突破粉絲參與的界限。”

"What sets Coachella Quests apart is its ability to enhance live events by bridging the gap between the physical and digital domains," added Paul Chodirker, Director of Enterprise Business Development at Ava Labs. "Through the use of tokens, we're unlocking new possibilities for fans to engage with the festival, both online and in-person."

Ava Labs 企業業務開發總監 Paul Chodirker 補充道：“Coachella Quests 的與眾不同之處在於它能夠通過彌合物理領域和數位領域之間的差距來增強現場活動。” “通過使用代幣，我們為粉絲開啟了在線和麵對面參與節日的新可能性。”

Beyond the Main Quests, players can embark on Side Quests featuring content from partners, artists, and Coachella's community initiatives, further expanding the rewards and immersive experience.

除了主要任務之外，玩家還可以開展支線任務，其中包含來自合作夥伴、藝術家和科切拉社區倡議的內容，進一步擴大獎勵和沈浸式體驗。

To complement the online experience, Coachella will host an on-site Avalanche activation, seamlessly merging its Web3 offerings with the physical festival. Participants can engage in a multitude of activities, including redeeming stamps, exploring art installations, and unlocking exclusive rewards.

為了補充線上體驗，Coachella 將舉辦現場 Avalanche 活動，將其 Web3 產品與實體音樂節無縫融合。參與者可以參與多種活動，包括兌換郵票、探索藝術裝置和解鎖獨家獎勵。

Coachella Quests is a testament to the festival's commitment to innovation and its unwavering pursuit of enhancing the fan experience. Backed by the expertise of GoldenVoice, the organizers behind Coachella and other acclaimed music events, and the cutting-edge technology of Avalanche, the platform is poised to revolutionize the way fans interact with and celebrate the iconic music festival.

Coachella Quests 證明了音樂節對創新的承諾以及對增強粉絲體驗的堅定追求。在科切拉(Coachella) 和其他備受讚譽的音樂活動背後的組織者GoldenVoice 的專業知識以及Avalanche 的尖端技術的支持下，該平台有望徹底改變歌迷與這一標誌性音樂節互動和慶祝的方式。