本·赫顿：从大学生到数百万美元公司的首席营销官

很少有大学生能说自己是一家价值数百万美元的公司的首席营销官（CMO）。但这正是 Ben Hutton 在领导 CoinHub Media（一家面向钱币收藏家的在线业务）营销部门时所说的话。

Ben Hutton is a junior marketing major at Cedarville University and the Chief Marketing Officer for CoinHub Media, a multimillion-dollar online business for coin collectors.

Ben Hutton 是锡达维尔大学营销专业的大三学生，也是 CoinHub Media 的首席营销官，CoinHub Media 是一家面向硬币收藏家的价值数百万美元的在线业务。

Hutton was selected for this position by his friend, Blake Alma, a 23-year-old entrepreneur and the CEO of the company. CoinHub Media is an online business that makes coin collecting more accessible. By offering a fast-paced auction experience on the platform WhatNot, coin collectors can easily grow their collection.

Hutton 是由他的朋友、23 岁的企业家兼公司首席执行官布莱克·阿尔玛 (Blake Alma) 选择担任此职位。 CoinHub Media 是一家在线企业，让硬币收集变得更加容易。通过在 WhatNot 平台上提供快节奏的拍卖体验，钱币收藏家可以轻松增加他们的收藏。

Hutton and Alma first met at a homeschool event when Hutton was in seventh grade. They developed a fruitful friendship that has since bolstered CoinHub’s success.

赫顿和阿尔玛第一次见面是在一次家庭学校活动中，当时赫顿七年级。他们建立了富有成效的友谊，为 CoinHub 的成功奠定了基础。

The marketing position was first presented to Hutton through an Instagram post by Alma. What was first thought to be only a summer marketing internship has turned into the chief marketing officer role for Hutton.

营销职位最初是通过 Alma 在 Instagram 上发布的帖子向 Hutton 提出的。赫顿最初被认为只是暑期营销实习，现在却变成了首席营销官。

“When we had the interview, I had no idea I would be given the role of CMO,” said Hutton. “After our interview, he offered me the role of CMO as part of my internship with the company and promised me a bright future. CoinHub Media has allowed me to be a part of an incredible and rare experience.”

“当我们接受面试时，我不知道我会担任首席营销官，”赫顿说。 “面试后，他向我提供了首席营销官的职位，作为我在公司实习的一部分，并向我承诺了一个光明的未来。 CoinHub Media 让我能够参与一次令人难以置信且罕见的体验。”

Despite his success, Hutton finds that balancing student life and being the CMO of a successful business is challenging. As the CMO, his work is demanding, requiring him to develop marketing strategies, manage the team, oversee marketing campaigns and digital marketing, and network with other companies — while still focusing on his academic studies at Cedarville.

尽管取得了成功，赫顿发现平衡学生生活和成为成功企业的首席营销官是具有挑战性的。作为首席营销官，他的工作要求很高，要求他制定营销策略、管理团队、监督营销活动和数字营销，并与其他公司建立联系，同时仍专注于在 Cedarville 的学术研究。

“There are many times where I’ve experienced burnout and exhaustion,” said Hutton. “Working hard and giving credit to the Lord is the most valuable thing I have learned at CoinHub Media.”

“很多时候我都经历过倦怠和疲惫，”赫顿说。 “努力工作并把荣耀归给上帝是我在 CoinHub Media 学到的最有价值的东西。”

Hutton credits Cedarville’s Integrated Business Core (IBC) organization for teaching him the importance of teamwork and problem-solving. Additionally, the Cedarville University Entrepreneurship (CUE) program has instilled in him a new vision for business and entrepreneurship.

Hutton 认为 Cedarville 的综合业务核心 (IBC) 组织教会了他团队合作和解决问题的重要性。此外，锡达维尔大学创业（CUE）项目为他灌输了商业和创业的新愿景。

“Ben Hutton has a rare gift. His enthusiasm is infectious, and his talent is more refined than professionals three times his age,” said Dr. Kary Oberbrunner, Berry Chair of Entrepreneurship at Cedarville University and a Wall Street Journal and USA Today bestselling author.

“本·赫顿拥有罕见的天赋。他的热情极具感染力，而且他的才华比他年龄三倍的专业人士更加精炼。”塞达维尔大学贝里创业学主席、《华尔街日报》和《今日美国》畅销书作家卡里·奥伯布伦纳 (Kary Oberbrunner) 博士说道。

Hutton’s role as CMO of CoinHub Media and his dedication to earning his degree are a solid testament to his professionalism and maturity.

Hutton 担任 CoinHub Media 首席营销官的角色以及他对获得学位的奉献精神充分证明了他的专业精神和成熟度。