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加密貨幣新聞文章

UFC宣布與唯鏈斥資1億美元合作,擁抱區塊鏈格鬥運動時代

2024/04/13 13:05

UFC 與區塊鏈物流公司 VeChain 達成了一項價值 1 億美元、為期五年的協議,這是一項創造歷史的合作夥伴關係。這項開創性的協議標誌著這家綜合格鬥巨頭首次建立頂級區塊鏈合作夥伴關係,並為唯鏈提供了一個接觸全球拳擊愛好者的強大平台。此次合作不僅限於品牌推廣,唯鏈還融入 UFC 賽事、共同創作內容以及為 UFC 運動員設立「品牌大使基金」。

UFC宣布與唯鏈斥資1億美元合作,擁抱區塊鏈格鬥運動時代

UFC Announces Monumental $100 Million Partnership with VeChain, Ushering in the Era of Blockchain in Combat Sports

UFC 宣布與唯鏈達成 1 億美元合作關係,開啟格鬥運動區塊鏈時代

The Ultimate Fighting Championship (UFC), the global behemoth of mixed martial arts, has entered into a groundbreaking partnership with VeChain, a leading blockchain logistics firm. This historic five-year deal, valued at a staggering $100 million, marks a watershed moment in the convergence of blockchain technology and professional sports.

全球綜合格鬥巨頭終極格鬥錦標賽(UFC)已與領先的區塊鏈物流公司唯鏈建立了開創性的合作夥伴關係。這份歷史性的五年協議價值高達 1 億美元,標誌著區塊鏈技術與職業運動融合的分水嶺。

UFC's Financial Triumph, Blockchain's Global Platform

UFC金融凱旋,區塊鏈全球平台

This strategic alliance is a testament to UFC's extraordinary financial prowess, surpassing all previous sponsorship records, according to Paul Asencio, UFC's Senior Vice President of Global Partnerships. The partnership also catapults UFC to the vanguard of a rapidly expanding trend, as the cryptocurrency and blockchain sectors experience unprecedented growth.

UFC 全球合作夥伴資深副總裁 Paul Asencio 表示,這項策略聯盟證明了 UFC 非凡的財務實力,超越了先前所有的贊助記錄。隨著加密貨幣和區塊鏈領域經歷前所未有的成長,這項合作也使 UFC 成為快速擴張趨勢的先鋒。

For VeChain, this partnership presents a golden opportunity to propel its brand onto the global stage. Their presence will be felt in an astounding 900 million television households across 175 nations, granting them unparalleled exposure.

對於唯鏈來說,此次合作提供了將其品牌推向全球舞台的絕佳機會。 175 個國家的 9 億電視家庭將感受到他們的存在,從而獲得無與倫比的曝光度。

VeChain's Pervasive Presence in UFC Events

唯鏈廣泛參與UFC賽事

This unprecedented visibility will be further amplified through VeChain's prominent placement within UFC events. The blockchain firm's branding will grace the iconic Octagon canvas, the hallowed arena where UFC champions are crowned. VeChain's logo will serve as a constant visual reminder, keeping their name etched in the minds of millions of fight fans worldwide.

唯鏈在 UFC 賽事中的突出地位將進一步放大這種前所未有的知名度。這家區塊鏈公司的品牌將裝飾標誌性的 Octagon 畫布,這是 UFC 冠軍加冕的神聖競技場。唯鏈的標誌將作為一個持續的視覺提醒,讓他們的名字銘刻在全球數百萬拳擊迷的腦海中。

Beyond Branding: Tokenized Gloves and Ambassador Fund

超越品牌:代幣化手套與大使基金

The partnership extends far beyond mere branding and content creation. VeChain's branding will be seamlessly integrated into the very essence of UFC events. An annual "Brand Ambassador Fund" will provide financial incentives for UFC athletes to actively participate in VeChain marketing initiatives. This innovative approach harnesses the immense popularity of UFC fighters to amplify VeChain's reach and connect with a passionate fanbase.

此次合作遠遠超越了單純的品牌推廣和內容創作。唯鏈的品牌將無縫融入UFC賽事的本質。一年一度的「品牌大使基金」將為UFC運動員積極參與唯鏈行銷活動提供經濟獎勵。這種創新方法利用 UFC 選手的巨大人氣來擴大唯鏈的影響力並與熱情的粉絲群建立聯繫。

UFC's Crypto Explorations: A Trailblazing Legacy

UFC 的加密貨幣探索:開創性的遺產

UFC has been a trailblazer in the adoption of innovative technologies. Prior to this partnership, they forged an alliance with Crypto.com, a leading crypto exchange, resulting in fan bonuses awarded in Bitcoin. They also collaborated with NFT creator Dapper Labs to issue officially licensed non-fungible tokens (NFTs).

UFC 一直是採用創新技術的先驅。在此合作之前,他們與領先的加密貨幣交易所 Crypto.com 結盟,並以比特幣形式獎勵粉絲獎金。他們還與 NFT 創建者 Dapper Labs 合作發行官方許可的非同質代幣(NFT)。

These ventures underscore UFC's willingness to embrace emerging technologies and explore uncharted revenue streams in the dynamic financial landscape.

這些合資企業凸顯了 UFC 願意擁抱新興技術並在動態的金融環境中探索未知的收入來源。

A Catalyst for Blockchain Education

區塊鏈教育的催化劑

The partnership between UFC and VeChain signifies a pivotal moment in the convergence of professional sports and blockchain technology. As VeChain leverages UFC's massive global audience, this deal has the potential to not only propel VeChain's brand recognition but also educate fight fans about the transformative potential of blockchain technology.

UFC與唯鏈的合作標誌著職業運動與區塊鏈技術融合的關鍵時刻。由於唯鏈利用了 UFC 龐大的全球受眾,這筆交易不僅有可能提升唯鏈的品牌知名度,還可以讓拳擊迷了解區塊鏈技術的變革潛力。

This partnership is a testament to the growing recognition of blockchain's ability to enhance fan experiences, create new revenue streams, and forge deeper connections within the sports industry. As the UFC and VeChain embark on this groundbreaking journey, the stage is set for an era of innovation and technological advancement in combat sports.

這種合作關係證明了區塊鏈在增強粉絲體驗、創造新的收入來源以及在體育產業內建立更深層聯繫的能力得到了越來越多的認可。隨著UFC和唯鏈踏上這一開創性的旅程,格鬥運動創新和技術進步的時代已經到來。

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2024年12月29日 其他文章發表於