故事協議通過獲得Maroon 5和Katy Perry命中的版權來擴展其RWA令牌化工作

故事協議最近宣布了對兩首熱門歌曲的部分版權的收購和令牌化，《栗色5》和凱蒂·佩里（Katy Perry）的《雛菊》（Daisies）。

Story Protocol, a protocol focused on narrative content and storytelling on a blockchain, has announced the acquisition and tokenization of partial copyrights for two hit songs: Nobody’s Love by Maroon 5 and Daisies by Katy Perry.

故事協議是一項專注於區塊鏈的敘事內容和講故事的協議，宣布對兩首熱門歌曲的部分版權收購和令牌化：Maroon 5的《 Noboy's Love by Maroon 5》和Katy Perry的Daisies。

This move brings the iconic band and pop star’s music to the blockchain domain, potentially opening up a new wave of investment.

此舉將標誌性樂隊和流行歌星的音樂帶到了區塊鏈領域，有可能打開新的投資浪潮。

Maroon 5, renowned for their three Grammy Awards and over 135 million records sold, and Katy Perry, with over 100 million records sold and multiple diamond-certified singles, are top-tier artists with massive fan bases.

Maroon 5因其三項格萊美獎而聞名，售出了超過1.35億張唱片，凱蒂·佩里（Katy Perry）售出了超過1億張唱片和多個鑽石認證的單曲，是擁有大量粉絲基礎的頂級藝術家。

Their music generates sustainable passive revenue through streaming, and by tokenizing the copyright for these songs, the rights will be divided into digital tokens that investors can trade or hold.

他們的音樂通過流媒體產生了可持續的被動收入，並通過使這些歌曲的版權構成版權，將其權利分為投資者可以交易或持有的數字代幣。

"Katy Perry and Maroon 5 aren’t just topping charts anymore—they’re topping investment portfolios," remarked one X user.

一位X用戶說：“凱蒂·佩里（Katy Perry）和栗色5（Maroon 5）不僅僅是排名榜首，而且還超越了投資組合。”

This integration marks part of a broader plan to acquire portions of over 50 copyrights from major artists, including BLACKPINK, Miley Cyrus, Justin Bieber, and others, as previously announced by Story Protocol.

這種整合標誌著更廣泛的計劃的一部分，即從故事協議之前宣布的那樣，包括Blackpink，Miley Cyrus，Justin Bieber等50多個版權的部分。

The combination of music copyrights and blockchain technology could present interesting possibilities for the music industry.

音樂版權和區塊鏈技術的結合可能為音樂行業帶來有趣的可能性。

However, there are also potential challenges that need to be considered.

但是，還需要考慮一些潛在的挑戰。

Story Protocol Is Integrating Music Copyrights Into Its Ecosystem

故事協議正在將音樂版權整合到其生態系統中

According to an official announcement, Aria protocol—part of the Story ecosystem—has acquired and tokenized a portion of the copyrights for the hit songs Nobody’s Love and Daisies.

根據官方宣布，Aria協議（故事生態系統的一部分）已獲得併使其成為熱門歌曲的一部分版權。

The choice of Maroon 5 and Katy Perry likely stems from their status as top-tier artists with massive fan bases. Maroon 5 has won three Grammy Awards and sold over 135 million records worldwide, while Katy Perry has sold over 100 million records, with multiple diamond-certified singles.

栗色5和凱蒂·佩里（Katy Perry）的選擇可能源於他們作為擁有大量粉絲基地的頂級藝術家的地位。 Maroon 5贏得了三項格萊美獎，並在全球範圍內售出了1.35億張唱片，而凱蒂·佩里（Katy Perry）售出了超過1億張唱片，並擁有多個鑽石認證的單曲。

Both Nobody’s Love and Daisies have high streaming numbers, generating sustainable passive revenue. Tokenizing the copyright for these songs allows for the rights to be divided into digital tokens that investors can trade or hold.

沒人的愛和雛菊都有很高的流媒體數字，從而產生了可持續的被動收入。將這些歌曲的版權定為標記，可以將權利分為投資者可以交易或持有的數字代幣。

This move is part of a broader plan to acquire portions of over 50 copyrights from major artists, including BLACKPINK, Miley Cyrus, Justin Bieber, and others, as previously announced by Story Protocol.

這一舉動是一項更廣泛計劃的一部分，即從故事協議之前宣布的那樣，包括Blackpink，Miley Cyrus，Justin Bieber等50多個版權的部分。

The potential of Real-World Asset Tokenization in the IP sector seems vast. According to CoinGecko data, as of press time, the market capitalization of RWA-related projects stands at over $32 billion.

IP部門中現實世界中的代幣化的潛力似乎很巨大。根據Coingecko數據，截至發稿時，與RWA相關的項目的市值超過320億美元。

"It’s clear that the world’s largest financial market infrastructures see a huge opportunity emerging from the DLT/Blockchain industry’s ability to connect counterparties around various forms of RWA tokenization," said Sergey Nazarov, Co-founder of Chainlink.

Chainlink聯合創始人Sergey Nazarov說：“很明顯，世界上最大的金融市場基礎設施看到了DLT/區塊鏈行業在各種形式的RWA代幣化方面連接對手的能力。”

Moreover, Security Token Market recently predicted that the tokenized RWA market could reach $30 trillion by 2030, with leading sectors including securities, real estate, bonds, and gold.

此外，安全令牌市場最近預測，到2030年，令牌化的RWA市場可能會達到300萬億美元，其中包括證券，房地產，債券和黃金在內的領先部門。

According to the World Intellectual Property Organization (WIPO), the economic value of Intellectual Property (IP)—including copyrights, patents, and trademarks—contributes around 38% of global GDP, equivalent to more than $30 trillion annually (based on a global GDP of $80-$100 trillion). The copyright industry alone (music, film, books) accounts for approximately $5.8 trillion.

根據世界知識產權組織（WIPO）的數據，包括版權，專利和商標在內的知識產權（IP）的經濟價值（包括全球GDP的38％，相當於每年超過300萬億美元）（基於全球GDP超過80-100億美元）。僅版權行業（音樂，電影，書籍）約為5.8萬億美元。

Despite its massive value, the IP sector remains one of the least liquid asset classes. Buying, licensing, or valuing IP is often complex, time-consuming, and dependent on legal intermediaries. Tokenizing IP could enable more transparent, efficient transactions and management through digital tokens.

儘管具有巨大的價值，但IP行業仍然是液體資產最少的類別之一。購買，許可或評估IP通常是複雜的，耗時的，並且依賴於法律中介機構。令牌IP可以通過數字令牌實現更透明，有效的交易和管理。

This is a potential sector that Story Protocol aims to solve. Story is a relatively new protocol, known for its narrative content and storytelling focus.

這是故事協議旨在解決的潛在部門。故事是一個相對較新的協議，以其敘事內容和講故事的重點而聞名。

While it has potential, Story still faces significant challenges in capturing the IP RWA market. For instance, Story is not the only RWP-focused project.

儘管具有潛力，但故事仍面臨著捕捉IP RWA市場的重大挑戰。例如，故事不是唯一以RWP為重點的項目。

Competitors like Ondo Finance (Ondo Chain), Centrifuge, and MakerDAO have already established a presence. Story is still relatively small and just recently launched its mainnet, meaning it must demonstrate unique advantages in the IP niche.

諸如Ondo Finance（Ondo Chain），離心機和Makerdao之類的競爭對手已經建立了存在。故事仍然相對較小，最近才發布其主網，這意味著它必須在IP利基市場中證明獨特的優勢。

Additionally, tokenizing IP requires recognition from organizations like WIPO and compliance with the Berne Convention. Without overcoming these legal hurdles, Story may struggle to attract major IP holders.

此外，IP的IP需要WIPO等組織的認可並遵守《伯爾尼公約》。在沒有克服這些法律障礙的情況下，故事可能難以吸引主要的知識產權持有人。

Story Protocol’s move to tokenize the copyrights of hit songs aligns with its broader strategy to enter the IP sector. However, success in this space will require Story Protocol to quickly demonstrate its utility and overcome both legal and market adoption challenges.

故事協議的轉化是將熱門歌曲的版權與其更廣泛的進入IP行業保持一致的版權。但是，在這個領域的成功將要求故事協議快速證明其實用性並克服法律和市場採用挑戰。