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Shiba Inu 的首席開發者 Shytoshi Kusama 澄清,SHIB 不再將自己定位為迷因幣。
Shiba Inu’s lead developer, Shytoshi Kusama, has stated that the memecoin is no longer interested in competing with other memecoins. Instead, the project now aims to compete with established utility-focused cryptocurrencies like Cardano (ADA) and XRP.
Shiba Inu 的首席開發人員 Shytoshi Kusama 表示,memecoin 不再有興趣與其他 memecoin 競爭。相反,該計畫現在的目標是與 Cardano (ADA) 和 XRP 等成熟的以實用為中心的加密貨幣競爭。
This statement was made in response to a suggestion from a community member, known as Jolt, to revisit Shiba Inu’s earlier humor-driven marketing strategies. Jolt pointed to the recent success of Litecoin’s playful campaign, which has garnered attention for its engaging, meme-centric approach.
這項聲明是為了回應一位名為 Jolt 的社群成員的建議,重新審視柴犬早期的幽默驅動的行銷策略。 Jolt 指出,萊特幣最近的有趣活動取得了成功,該活動因其引人入勝、以模因為中心的方式而引起了人們的注意。
Litecoin recently adopted a humorous tone in its marketing efforts, using social media to playfully interact with crypto enthusiasts. As part of this campaign, Litecoin jokingly announced a shift toward memecoin branding and adopted the slogan, “Take the L.” Kusama acknowledged this campaign, describing it as a fun and clever strategy.
萊特幣最近在行銷活動中採用了幽默的基調,利用社群媒體與加密貨幣愛好者進行有趣的互動。作為活動的一部分,萊特幣開玩笑地宣布轉向 memecoin 品牌,並採用了口號「Take the L」。草間彌生承認了這一活動,並將其描述為一個有趣且聰明的策略。
Jolt highlighted Shiba Inu’s early marketing efforts, which heavily utilized humor and community engagement to attract a diverse audience. He suggested that the project could benefit from returning to this approach to further expand its reach.
Jolt 強調了柴犬的早期行銷工作,該工作大量利用幽默和社區參與來吸引不同的受眾。他建議該項目可以從恢復這種方法中受益,以進一步擴大其影響範圍。
In response to Jolt, Kusama stated that Shiba Inu now employs a community-driven marketing strategy, where future decisions regarding promotions and outreach will be influenced by feedback from the community, especially through the upcoming decentralized autonomous organization (DAO).
在回應 Jolt 時,草間彌生表示,柴犬現在採用社群驅動的行銷策略,未來有關促銷和推廣的決策將受到社群回饋的影響,特別是透過即將到來的去中心化自治組織(DAO)。
This system will allow community members to participate in key decisions, including the direction of the ecosystem’s marketing. Kusama noted that while some suggestions can be implemented quickly, others may require a longer-term plan. He emphasized the need to strike a balance between humor and professionalism, reflecting Shiba Inu’s shift away from its memecoin roots.
該系統將允許社區成員參與關鍵決策,包括生態系統行銷的方向。草間彌生指出,雖然有些建議可以迅速實施,但其他建議可能需要長期計劃。他強調需要在幽默和專業之間取得平衡,這反映出柴犬已經偏離了迷因幣的根源。
Moreover, Kusama clarified that the asset is no longer competing with other memecoins. Instead, the project now aims to establish itself alongside larger, utility-driven blockchain platforms like XRP and Cardano.
此外,草間彌生澄清說,該資產不再與其他迷因幣競爭。相反,該項目現在的目標是與 XRP 和 Cardano 等更大的、實用驅動的區塊鏈平台並駕齊驅。
He highlighted that strategies suitable for smaller projects with market caps around $6 billion are insufficient when competing in higher tiers, such as the $50 billion range where XRP and Cardano operate.
他強調,在更高層級的競爭中,例如 XRP 和 Cardano 營運的 500 億美元範圍,適合市值約 60 億美元的小型項目的策略是不夠的。
To succeed at this level, he emphasized the importance of adopting professional marketing strategies geared toward mainstream adoption without neglecting the community-focused approach.
為了在這個層面上取得成功,他強調了採用面向主流採用的專業行銷策略的重要性,同時又不忽視以社區為中心的方法。
Launched in 2020 as a memecoin, the digital asset has undergone a transformation with the introduction of various utility-driven initiatives, including blockchain-based games and a Layer 2 blockchain solution, which Kusama believes has changed SHIB’s narrative from a memecoin to a utility token.
這種數位資產於2020 年作為memecoin 推出,隨著各種實用驅動措施的引入,包括基於區塊鏈的遊戲和第2 層區塊鏈解決方案,Kusama 認為這已經改變了SHIB 的敘述,從memecoin轉變為實用代幣。
With a current market cap of around $14.88 billion, Shiba Inu has grown substantially but still lags behind Cardano’s $26.45 billion valuation and XRP’s $62.76 billion. Kusama's comments signal the project's aspiration to compete in this space and position itself as a serious player within the broader cryptocurrency market.
Shiba Inu 目前的市值約為 148.8 億美元,已大幅增長,但仍落後於 Cardano 的 264.5 億美元估值和 XRP 的 627.6 億美元。草間彌生的評論表明該項目渴望在這一領域競爭,並將自己定位為更廣泛的加密貨幣市場的重要參與者。
As the team continues to refine its strategy to support its long-term goals, further updates on the token’s marketing approach can be expected.
隨著團隊不斷完善其策略以支持其長期目標,預計代幣的營銷方法將進一步更新。
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