第三季獲利超出預期、分析師升級後 Roku 股價上漲

Roku Inc. (ROKU) 的市值為 99 億美元，是一家數位串流媒體服務提供商，為兩類用戶提供服務：平台和設備。

Streaming service provider Roku (NASDAQ:ROKU) stock cratered 17% in a single day after earnings on Oct. 31. Despite the steep decline, Baird analysts upgraded the stock from “Neutral” to “Outperform,” suggesting that the Q3 reaction was slightly overdone.

串流媒體服務提供商Roku（納斯達克股票代碼：ROKU）的股價在10 月31 日發布財報後單日暴跌17%。上調至“跑贏大盤”，表明第三季度的反應略有改善。

What Happened?

發生了什麼事？

ROKU stock initially surged 6% in extended trading after the company posted a narrower-than-expected loss in Q3. However, the stock quickly reversed course and plummeted after Roku's guidance for Q4 fell short of Wall Street's expectations.

ROKU 公佈第三季虧損窄於預期後，該公司股價在盤後交易中最初飆升 6%。然而，在 Roku 第四季的指導低於華爾街的預期後，該股迅速逆轉並暴跌。

The streaming giant reported a loss of $9 million, or $0.06 per share, in Q3, narrower than analysts' estimates for a loss of $0.35 per share. Roku also reported revenue of $1.06 billion during the quarter, against estimates of $1.02 billion.

這家串流媒體巨頭報告第三季虧損 900 萬美元，即每股虧損 0.06 美元，低於分析師預期的每股虧損 0.35 美元。 Roku 也報告本季營收為 10.6 億美元，而預期為 10.2 億美元。

EBITDA reached $98.2 million, compared to analysts' estimates of $47.33 million, while its EBITDA margin also shot up to 9.2% from last year’s 4.8%. However, gross margin dipped to 45.2% from 47.7% reported in the same quarter last year.

EBITDA 達到 9,820 萬美元，而分析師預期為 4,733 萬美元，而 EBITDA 利潤率也從去年的 4.8% 飆升至 9.2%。然而，毛利率從去年同期的 47.7% 下降至 45.2%。

On the other hand, Roku ended Q3 with a cash reserve of $2.12 billion, up from last year’s 2.02 billion.

另一方面，Roku 第三季末的現金儲備為 21.2 億美元，高於去年的 20.2 億美元。

Now What

現在做什麼

ROKU stock, the No. 3 holding in Cathie Wood's flagship Ark Innovation Fund (NYSE:ARKK), has had a turbulent year, declining 24.5% on a year-to-date basis. However, the ARKK favorite is already up more than 43% from its August lows, suggesting the bottom may be in for now.

ROKU 股票是 Cathie Wood 旗艦方舟創新基金（NYSE：ARKK）的第三大持股，今年經歷了動盪，今年迄今下跌了 24.5%。然而，ARKK 最受歡迎的股票已較 8 月低點上漲了 43% 以上，表明目前可能已經觸底。

notably, ROKU stock now trades at a price-to-sales multiple of 3.6x, which is significantly lower than its average multiple of 9.6x over the past five years. The stock also trades at a price-to-earnings multiple of 236x, which is very high compared to the S&P 500 average multiple of 20.8x.

值得注意的是，ROKU 股票目前的市銷率為 3.6 倍，遠低於過去五年 9.6 倍的平均本益比。該股的本益比為 236 倍，與標準普爾 500 指數 20.8 倍的平均本益比相比非常高。

Overall, analysts are still positive on ROKU stock, with a “Moderate Buy” consensus rating among the 25 in coverage. The mean price target of $81.28 suggests that ROKU could rise another 17.5% from Friday's close, while Baird's newly raised price target of $90 suggests an upside potential of 30%.

總體而言，分析師仍對 ROKU 股票持樂觀態度，在 25 家分析師中一致給予「適度買入」評級。 81.28 美元的平均目標價表明 ROKU 可能比周五收盤價再上漲 17.5%，而貝爾德新上調的 90 美元目標價表明還有 30% 的上漲潛力。