OpenSea 計劃從頭開始推出一個新平台

OpenSea 是一個曾經領先的非同質代幣 (NFT) 市場，計劃推出一個從頭開始建立的新平台。

OpenSea, once the leading nonfungible token (NFT) marketplace, is set to launch a new platform built from the ground up. The move comes as the company faces declining trading volumes and increasing competition from rivals.

OpenSea 曾經是領先的非同質代幣 (NFT) 市場，它將推出一個從頭開始建立的新平台。此舉正值該公司面臨交易量下降和競爭對手日益激烈的競爭之際。

According to OpenSea CEO Devin Finzer, the new platform will launch in December.

OpenSea 執行長 Devin Finzer 表示，新平台將於 12 月推出。

Finzer made the announcement on CNBC, just a month after OpenSea received a Wells notice from the Securities and Exchange Commission (SEC) alleging that NFT sales on the platform constituted securities.

Finzer 在 CNBC 上宣布了這一消息，就在 OpenSea 收到美國證券交易委員會 (SEC) 的 Wells 通知，指控該平台上的 NFT 銷售構成證券的一個月後。

A New Era for OpenSea

OpenSea 的新時代

The new platform marks a significant shift for the NFT marketplace, which is looking to reinvent itself after a tumultuous few years.

新平台標誌著 NFT 市場的重大轉變，在經歷了幾年的動盪之後，該市場正在尋求重塑自我。

In 2022, the company fired nearly half its staff, and Finzer floated the idea of an “OpenSea 2.0.” The upcoming launch would mark a major milestone in the company’s efforts to revamp its operations.

2022 年，該公司解雇了近一半員工，芬澤提出了「OpenSea 2.0」的想法。即將推出的產品將標誌著該公司營運改革努力的一個重要里程碑。

OpenSea was launched in 2017, but it did not gain widespread popularity until the 2021-22 NFT frenzy.

OpenSea 於 2017 年推出，但直到 2021-22 NFT 狂潮才廣為普及。

At its peak, the platform recorded billions of dollars in trading volume and millions in revenue.

在巔峰時期，該平台記錄了數十億美元的交易量和數百萬美元的收入。

However, as the NFT bubble burst and the bear market prevailed, the platform saw a significant decline in user interest.

然而，隨著NFT泡沫破裂和熊市盛行，該平台的用戶興趣大幅下降。

Monthly trading volumes for Ethereum-based NFTs plummeted from $868 million in January to just $136 million in October. During this time, OpenSea’s trading volume reached a three-year low.

基於以太坊的 NFT 月交易量從 1 月的 8.68 億美元驟降至 10 月的 1.36 億美元。在此期間，OpenSea 的交易量達到了三年來的最低點。

What’s Coming Next?

接下來會發生什麼事？

Few details have been released about how the new OpenSea platform will differ from the existing one.

關於新 OpenSea 平台與現有平台有何不同的細節尚未公佈。

However, many believe it will introduce more complex features like its rivals, including advanced tools and integration services.

然而，許多人認為它將像其競爭對手一樣引入更複雜的功能，包括高級工具和整合服務。

As the company prepares to launch its new platform, one thing is clear: OpenSea must adapt to survive in a rapidly changing NFT landscape.

當該公司準備推出其新平台時，有一件事是明確的：OpenSea 必須適應以在快速變化的 NFT 環境中生存。

This is especially true considering the NFT marketplace faces stiff competition from its rival, Blur, which offers advanced analytic tools, real-time price feeds, and portfolio insights.

考慮到 NFT 市場面臨競爭對手 Blur 的激烈競爭，這一點尤其如此，Blur 提供先進的分析工具、即時價格回饋和投資組合洞察。