官方川普迷因硬幣：將網路文化與政治品牌結合的大膽嘗試

川普迷因幣是在 Solana 網路上推出的加密貨幣，旨在慶祝唐納德·川普在就職前最近的選舉勝利。

In January 2025, following his recent electoral victory, U.S. President-elect Donald Trump launched a meme coin named Official Trump (TRUMP). The cryptocurrency project quickly gained attention for its approach and rapid growth, crossing the $10 billion market cap in less than two days.

2025 年 1 月，美國候任總統唐納德·川普在最近贏得選舉後推出了一款名為「官方川普」(TRUMP) 的迷因幣。該加密貨幣項目因其方法和快速增長而迅速受到關注，不到兩天的時間市值就突破了 100 億美元。

What Is the Official Trump Meme Coin?

什麼是官方川普迷因硬幣？

Launched on the Solana network, the TRUMP meme coin is a cryptocurrency introduced as a way to celebrate Donald Trump's recent electoral victory ahead of his inauguration.

川普迷因幣在 Solana 網路上推出，是一種加密貨幣，是為了慶祝唐納德·川普在就職前最近的選舉勝利而推出的。

Similar to other meme coins, the TRUMP token was inspired by internet memes and culture. However, unlike Bitcoin or Ethereum, which aim to solve specific problems, meme coins thrive on community engagement and popularity. Naturally, the “Official Trump” meme coin was significantly boosted by Trump’s influence as a political figure.

與其他模因幣類似，川普代幣受到網路迷因和文化的啟發。然而，與旨在解決特定問題的比特幣或以太坊不同，模因幣依靠社區參與和受歡迎程度而蓬勃發展。當然，川普作為政治人物的影響力極大地推動了「川普官方」迷因幣的發展。

TRUMP Coin Announcement

川普幣公告

The TRUMP coin was officially announced via Truth Social, Trump's social media platform. The announcement described it as a symbol of "winning" and invited supporters to join Trump's community by acquiring the meme coin. The slogan "Fight, Fight, Fight" has been prominently used in promotions in an attempt to emphasize unity and resilience among Trump’s supporters.

川普幣是透過川普的社群媒體平台 Truth Social 正式宣布的。該公告將其描述為「獲勝」的象徵，並邀請支持者透過獲取迷因幣加入川普的社群。 「戰鬥，戰鬥，戰鬥」的口號在促銷活動中被廣泛使用，試圖強調川普支持者的團結和韌性。

Supply and Distribution

供應和分銷

The TRUMP coin launched with an initial supply of 200 million coins, with plans to release another 800 million over the next three years. This staggered distribution is supposed to maintain interest in the meme coin over time.

川普幣的初始發行量為 2 億枚，計劃在未來三年內再發行 8 億枚。這種交錯分佈應該會隨著時間的推移保持人們對迷因幣的興趣。

However, the project faced criticism due to the high centralization of tokens. 80% of the total supply will go to the coin creators and CiC Digital (an affiliate of the Trump Organization).

然而，由於代幣的高度中心化，該項目面臨批評。總供應量的 80% 將流向硬幣創造者和 CiC Digital（川普組織的附屬機構）。

Market Performance

市場表現

Within 7 hours of its release, the TRUMP coin's market capitalization surged by more than 800%, reaching $3 billion. As of January 20, the coin’s market cap is around $12 billion after crossing the $15 billion mark one day prior.

發布後 7 小時內，川普幣市值飆升超過 800%，達到 30 億美元。截至 1 月 20 日，該代幣的市值在前一天突破 150 億美元大關後約為 120 億美元。

Melania Trump's meme coin

梅蘭妮亞·川普的表情包硬幣

Less than two days after the launch of the TRUMP coin, Trump’s spouse, Melania Trump, announced a new meme coin called MELANIA. Soon after Melania's meme coin was announced, Donald Trump shared it on social media, leading to a sharp decline in TRUMP's value, which dropped more than 50% in a matter of minutes.

川普幣推出後不到兩天，川普的妻子梅蘭妮亞·川普宣布推出一款名為 MELANIA 的新迷因幣。在梅拉尼婭的迷因幣公佈後不久，唐納德·川普在社群媒體上分享了它，導致川普的身價急劇下跌，幾分鐘內跌幅超過 50%。

Controversies and Ethical Concerns

爭議和道德問題

Conflict of interest

利益衝突

The Trump Organization, through its affiliate CIC Digital LLC, reportedly holds a large portion of the TRUMP coin supply. Critics argue that this raises potential conflicts of interest, as those close to the project stand to benefit the most from its success.

據報道，川普集團透過其附屬公司 CIC Digital LLC 持有大部分川普幣供應。批評者認為，這會引發潛在的利益衝突，因為與該計畫關係密切的人將從其成功中獲益最多。

Investor risks

投資者風險

Meme coins are known for their volatility, and TRUMP is no exception. The rapid rise and fall of its value have raised questions about investor risks. Critics warn that while the coin might bring short-term profits for some, it could lead to significant financial losses for others.

Meme 幣以其波動性聞名，川普也不例外。其價值的快速上漲和下跌引發了對投資者風險的質疑。批評者警告說，雖然這種代幣可能為某些人帶來短期利潤，但可能會對其他人帶來重大財務損失。

Impact on cryptocurrency

對加密貨幣的影響

Some believe that high-profile projects like TRUMP and MELANIA could undermine efforts to legitimize cryptocurrencies. By focusing on popularity rather than real products, such coins tend to drive attention away from utility-focused projects, reinforcing stereotypes that the crypto market is strictly speculative.

有些人認為，像 TRUMP 和 MELANIA 這樣備受矚目的項目可能會破壞加密貨幣合法化的努力。透過專注於受歡迎程度而不是真正的產品，這類代幣往往會分散人們對以公用事業為中心的項目的注意力，從而強化了加密貨幣市場完全是投機性的刻板印象。

What’s Next for the TRUMP Coin?

川普幣的下一步是什麼？

The future of the TRUMP meme coin is uncertain, as its success depends on multiple factors, including community support, market trends, and competition. The price of the TRUMP meme coin will also depend on how the market reacts to the additional supply that will be unlocked in the coming months and years.

川普迷因幣的未來是不確定的，因為它的成功取決於多種因素，包括社群支持、市場趨勢和競爭。川普模因幣的價格也將取決於市場對未來幾個月和幾年內解鎖的額外供應的反應。

Closing Thoughts

結束語

The Official Trump meme coin is a bold venture that combines internet culture with political branding. While it has achieved remarkable early success, it also raised many questions, from market volatility to ethical concerns.

川普官方表情包硬幣是一項大膽的嘗試，將網路文化與政治品牌結合。雖然它取得了顯著的早期成功，但它也引發了許多問題，從市場波動到道德問題。

Regardless of performance, the TRUMP coin is an interesting case study of how digital assets can intersect with culture, politics, and economics. Whether it will be remembered as a great success or a cautionary tale remains to be seen.

無論表現如何，川普幣都是一個有趣的案例研究，展示了數位資產如何與文化、政治和經濟交叉。它是否會被人們銘記為一個巨大的成功，還是一個警示故事，還有待觀察。