NFT 市場 2024 年小幅反彈，總銷售額達 8.83B 美元：CryptoSlam

雖然這一數字反映了積極的趨勢，但與前幾年的 NFT 繁榮相比顯得相形見絀，2021 年和 2022 年的交易量顯著增加。

Non-fungible tokens (NFTs) had a modest rebound in 2024, with total sales reaching $8.83 billion, up 1.1% from the previous year's $8.7 billion, according to data from CryptoSlam.

根據 CryptoSlam 的數據，不可取代代幣（NFT）在 2024 年出現小幅反彈，總銷售額達到 88.3 億美元，比前一年的 87 億美元增長 1.1%。

While the figure marks a positive trend, it pales in comparison to the NFT boom of previous years, with 2021 and 2022 seeing volumes of $15.7 billion and $23.7 billion, respectively.

雖然這一數字標誌著一個積極的趨勢，但與前幾年的 NFT 繁榮相比顯得相形見絀，2021 年和 2022 年的交易量分別為 157 億美元和 237 億美元。

Ethereum and Bitcoin led NFT sales in 2024, each registering $3.1 billion in volume. Solana followed in third place with $1.4 billion.

2024 年，以太坊和比特幣引領 NFT 銷售額，各自銷售額達 31 億美元。 Solana 以 14 億美元排名第三。

Ethereum maintained its dominance as the all-time leader in NFT sales, boasting $44.9 billion, while Solana and Bitcoin trailed with $6.1 billion and $4.9 billion, respectively. However, despite Ethereum's continued lead, the rise of Bitcoin-based NFTs has added an interesting dynamic to the competitive landscape.

以太坊繼續保持 NFT 銷售額歷史領先地位，銷售額達 449 億美元，而 Solana 和比特幣分別以 61 億美元和 49 億美元落後。然而，儘管以太坊持續領先，但基於比特幣的 NFT 的崛起為競爭格局增添了有趣的動力。

The NFT market faced considerable headwinds throughout the year. After a prolonged seven-month decline, sales volumes hit their lowest point in September at $303 million.

NFT 市場全年面臨相當大的阻力。經過七個月的長期下滑後，銷售額在 9 月跌至最低點 3.03 億美元。

However, the fourth quarter brought an unexpected recovery. October sales increased by 18% from the prior month, reaching $353 million. This momentum carried into November, which saw a six-month high of $562 million in sales.

然而，第四季卻帶來了意想不到的復甦。 10 月銷售額較上季成長 18%，達到 3.53 億美元。這一勢頭延續到 11 月份，銷售額達到 5.62 億美元，創六個月新高。

The year ended on a strong note in December, with $877 million in sales, marking the fifth-highest monthly performance in 2024.

2024 年 12 月銷售額強勁，銷售額達 8.77 億美元，創下 2024 年第五高月度業績。

December’s surge was largely driven by Ethereum-based collections, which recorded $482 million in sales. Bitcoin NFTs also contributed $172 million, while Solana-based collections accounted for $100 million.

12 月的飆升主要是由基於以太坊的系列推動的，該系列的銷售額達到 4.82 億美元。比特幣 NFT 也貢獻了 1.72 億美元，而基於 Solana 的收藏則貢獻了 1 億美元。

Popular collections like Pudgy Penguins dominated the market, generating $115 million in December alone. Other well-known collections, including Azuki, CryptoPunks, Doodles, and Bored Ape Yacht Club, collectively added $141 million to the monthly total.

像矮胖企鵝這樣的熱門系列佔據了市場主導地位，光是 12 月就創造了 1.15 億美元的收入。其他知名系列，包括 Azuki、CryptoPunks、Doodles 和 Bored Ape Yacht Club，每月總收入總計增加了 1.41 億美元。

While the market hasn't returned to its highs, interest and innovation remain strong. According to Animoca Brands Chairman Yat Siu, the sector may be “in for a very, very long run,” with NFT trading volumes that could eventually top billions every month once wider crypto markets mature.

儘管市場尚未回到高位，但人們的興趣和創新仍然強勁。 Animoca Brands 董事長 Yat Siu 表示，該行業可能會“持續非常非常長的一段時間”，一旦更廣泛的加密貨幣市場成熟，NFT 交易量最終可能會每月突破數十億美元。

Several emerging trends are manufacturing a new formation in the NFT market. Integration with traditional industries such as fashion and gaming further increases the scope of NFTs.

一些新興趨勢正在 NFT 市場形成新的格局。與時尚和遊戲等傳統產業的融合進一步擴大了 NFT 的範圍。

Luxury brands and digital startups offer “phygital” products, combining physical and digital ownership. Gaming sees NFTs being increasingly integrated by big companies into their ecosystems despite mixed consumer reactions.

奢侈品牌和數位新創公司提供「實體」產品，將實體所有權和數位所有權結合起來。儘管消費者反應不一，但遊戲領域的 NFT 越來越多地被大公司整合到其生態系統中。

The NFT sector is not without its challenges. Legal disputes have become more common as organizations navigate the complexities of blockchain-based ventures.

NFT 產業並非沒有挑戰。隨著組織應對基於區塊鏈的企業的複雜性，法律糾紛變得越來越普遍。

For instance, sports entities like the NFL Players Association faced issues with NFT projects, highlighting the risks associated with this evolving market.

例如，像 NFL 球員協會這樣的體育實體面臨 NFT 計畫的問題，凸顯了與這個不斷發展的市場相關的風險。

While 2024 marked a modest recovery for NFTs, the market is far from its previous highs. However, the integration of NFTs into diverse sectors and the gradual return of investor confidence signal a resilient industry poised for long-term growth.

雖然 2024 年標誌著 NFT 的溫和復甦，但市場距離之前的高點還很遠。然而，NFT 與不同行業的整合以及投資者信心的逐漸恢復標誌著一個有彈性的行業有望實現長期成長。

As new use cases emerge, NFTs remain a dynamic and evolving component of the Web3 ecosystem.

隨著新用例的出現，NFT 仍然是 Web3 生態系統中動態且不斷發展的組成部分。