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British Museum Embarks on Metaverse Journey with The Sandbox Partnership
大英博物館與 Sandbox 合作開啟元宇宙之旅
London, United Kingdom - The British Museum, one of the world's most renowned cultural institutions, has announced a groundbreaking partnership with The Sandbox, an Ethereum-based metaverse platform, marking a significant step into the realm of virtual reality.
英國倫敦 - 世界上最著名的文化機構之一大英博物館宣布與基於以太坊的元宇宙平台 The Sandbox 建立突破性的合作夥伴關係,標誌著向虛擬實境領域邁出了重要一步。
Through this collaboration, the museum aims to create a captivating collection of non-fungible tokens (NFTs) that will showcase its vast collection of historical artifacts. This digital art collection, developed in collaboration with French startup LaCollection, promises to provide an immersive experience for players around the globe, enabling them to explore the museum's treasures from the comfort of their own homes.
透過此次合作,博物館旨在創建一系列迷人的不可替代代幣(NFT)藏品,以展示其大量的歷史文物收藏。這個數位藝術收藏品是與法國新創公司 LaCollection 合作開發的,承諾為全球玩家提供身臨其境的體驗,使他們能夠在舒適的家中探索博物館的寶藏。
In addition to the NFT collection, the British Museum will establish a virtual space within The Sandbox's online gaming universe, joining the ranks of other prominent cultural brands such as Snoop Dogg, McDonald's, Gucci, and Adidas. This virtual space will serve as a digital extension of the museum, offering players a unique opportunity to interact with its exhibitions and engage with the institution in a novel way.
除了 NFT 收藏之外,大英博物館還將在 The Sandbox 的線上遊戲世界中建立一個虛擬空間,加入 Snoop Dogg、麥當勞、Gucci 和 Adidas 等其他著名文化品牌的行列。這個虛擬空間將作為博物館的數位延伸,為玩家提供與其展覽互動並以新穎方式與機構互動的獨特機會。
Sebastien Borget, COO and co-founder of The Sandbox, expressed his enthusiasm for the partnership, recognizing the immense potential it holds for expanding the museum's reach and fostering cultural appreciation among a broader audience.
The Sandbox 營運長兼聯合創始人 Sebastien Borget 表達了他對此次合作的熱情,並認識到它在擴大博物館影響力和培養更廣泛觀眾文化欣賞方面所具有的巨大潛力。
"We are thrilled to collaborate with the British Museum and bring its remarkable collections to a new generation of explorers in cyberspace," said Borget. "This is an extraordinary opportunity for The Sandbox players worldwide to immerse themselves in the museum's rich history, art, and cultural heritage."
博爾傑特表示:“我們很高興與大英博物館合作,將其非凡的藏品帶給新一代的網路空間探索者。” 「對於全世界的 The Sandbox 玩家來說,這是一個絕佳的機會,讓他們沉浸在博物館豐富的歷史、藝術和文化遺產中。”
Museum officials emphasized their commitment to exploring innovative ways to share their collections and connect with a wider audience. They believe that this partnership with The Sandbox represents a significant step toward achieving this goal.
博物館官員強調,他們致力於探索創新方式來分享藏品並與更廣泛的觀眾建立聯繫。他們相信與 The Sandbox 的合作代表著實現這一目標的重要一步。
Despite this being the British Museum's first foray into the metaverse, the institution has demonstrated a keen interest in digital innovation in the past. Prior to partnering with The Sandbox, the museum collaborated with LaCollection to create three NFT collections featuring the works of renowned artists such as Katsushika Hokusai and Joseph Mallord William Turner.
儘管這是大英博物館首次涉足虛擬世界,但該機構過去已經表現出了對數位創新的濃厚興趣。在與 The Sandbox 合作之前,博物館與 LaCollection 合作創建了三個 NFT 藏品,其中包括 Katsushika Hokusai 和 Joseph Mallord William Turner 等著名藝術家的作品。
Furthermore, in 2021, the British Museum made its NFT debut by offering 200 digital postcards featuring Hokusai Katsushika's iconic masterpiece, "Under the Wave, Off Kanagawa," commonly known as "The Great Wave." The museum also released 20 tokenized versions of works by Joseph Mallord William Turner in the spring of 2022, including his stunning watercolor painting "A Storm (Shipwreck)" from 1823.
此外,2021 年,大英博物館首次推出 NFT,提供了 200 張數位明信片,其中印有葛飾北齋的標誌性傑作《神奈川外海浪下》(俗稱「巨浪」)。該博物館還在2022 年春季發布了約瑟夫·馬洛德·威廉·特納(Joseph Mallord William Turner) 作品的20 個代幣化版本,其中包括他1823 年令人驚嘆的水彩畫《風暴(沉船)》 。
The British Museum's ventures into the NFT space exemplify the growing interest in blockchain technology and digital art among cultural institutions. The museum joins a growing number of organizations recognizing the potential of this emerging technology to enhance the accessibility and appreciation of art and cultural heritage.
大英博物館進軍 NFT 領域,體現了文化機構對區塊鏈技術和數位藝術日益濃厚的興趣。該博物館與越來越多的組織一起認識到這種新興技術在提高藝術和文化遺產的可及性和欣賞性方面的潛力。
As the metaverse continues to evolve, it is likely that we will witness further collaborations between cultural institutions and virtual platforms, providing new and innovative ways for people to engage with and appreciate the world's cultural treasures.
隨著虛擬宇宙的不斷發展,我們很可能會見證文化機構和虛擬平台之間的進一步合作,為人們接觸和欣賞世界文化寶藏提供新的創新方式。
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