Usual: A New Era of Decentralized Stablecoins

Usual provides a new idea for stablecoins: redistributing value and power so that users can truly become the masters of the system.

From November 11 to 19, Usual’s governance token $USUAL achieved an astonishing increase from $0.2 to $1.3, an increase of more than 500% in just nine days.

Tether and Circle earned more than $10 billion in 2023, with a valuation of over $200 billion, but this wealth has nothing to do with users - their model is to privatize the profits of user deposits while transferring risks to society. Such a mechanism is exactly the same as the problems of traditional banking, and completely deviates from the original intention of decentralized finance.

Usual provides a new idea for stablecoins: redistributing value and power so that users can truly become the masters of the system. Through governance tokens, Usual returns all the benefits and decision-making power generated by the protocol to the community, allowing every participant to share the dividends of ecological growth.

In a market dominated by centralized giants, Usual attempts to break the status quo and create a fairer and more transparent financial system for users through DeFi.

What is Usual?

USUALLY is a fiat stablecoin issuer. Unlike Tether and Circle, it is a decentralized issuer rather than a highly centralized one . The recently popular $USUAL is a token they issued for redistributing ownership and governance .

USUALLY first appeared in people's vision at the beginning of this year. In April, it completed a US$7 million financing led by IOSG Ventures; in June, it released its own protocol Usual Protocol; in July, Usual was launched on the mainnet; on November 19, the $USUAL token was officially launched, and on December 23, Usual completed another US$10 million Series A financing.

Why choose decentralization?

Now, the stablecoin market has exceeded $100 billion, but its value is mainly concentrated in the hands of centralized giants such as Tether and Circle, and ordinary users can hardly benefit from it. This centralized model not only deprives users of their right to profit, but also limits the development of stablecoins to the control of a few institutions.

Usual has proposed a new solution to this market pain point: empowering users through decentralization and making them core participants in protocol infrastructure, funding, and governance, thereby breaking the monopoly of traditional stablecoins.

Usual's governance token $USUAL achieves 100% redistribution of value and control, ensuring that community users have the dominant position. By distributing governance tokens, the protocol returns revenue to users and third parties who contribute value, which not only optimizes the financial incentive mechanism, but also gives ecosystem participants more power and voice. Compared with the traditional model, Usual's decentralized design rewards early contributors and coordinates the interests of all stakeholders, making the protocol more dynamic and inclusive.

Currently, stablecoin issuers in the market can be roughly divided into three categories:

USUAL's three core products

Usual's core products include: USD0, USD0++ and USUAL governance tokens. These three together constitute the core ecosystem of Usual.

USD0

USD0 is the first Liquidity Deposit Token (LDT) launched by Usual Protocol. It is backed 1:1 by real-world assets (RWA) such as U.S. Treasury bills, ensuring its extremely high stability and security. USD0 is not only a stablecoin pegged to the US dollar, but also a permissionless, composable asset that can be seamlessly integrated into the DeFi ecosystem. Through USD0, Usual enables users to make payments, transactions, and mortgage operations more securely while ensuring security that is not associated with traditional bank deposits.

USD0++

USD0++ is a staking version of USD0 and can also be considered a Liquidity Deposit Token (LST). Users can stake USD0++ as a 4-year bond in exchange for $USUAL tokens as a yield reward. USD0++ maintains the stability of USD0 while enabling users to obtain the benefits of the protocol through a decentralized revenue distribution mechanism. In addition, USD0++ also has high liquidity and composability, and can be widely used in DeFi protocols, providing holders with higher income potential.

USUAL Governance Token

The USUAL governance token is the core of the entire Usual Protocol, which gives holders decision-making and governance rights in the protocol. Through a decentralized governance mechanism, the USUAL token allows users to not only participate in the management of the protocol, but also gain actual benefits from the growth and benefits of the protocol. 90% of USUAL tokens will be allocated to the community, and only 10% will be left for the protocol team and investors, which ensures the dominance of the community and encourages more users to participate in the construction and development of the protocol.

Through these three core products, Usual not only provides stability and returns, but also ensures user control and value distribution in the protocol through a decentralized mechanism.

USUAL Token Economics