President Donald Trump's family is now branching into investment management after the Trump Media and Technology Group (TMTG) announced

The Trump family is getting into investment management with the launch of a suite of exchange-traded funds (ETFs) and separately managed accounts (SMAs) through its “Truth.Fi” FinTech brand, Trump Media and Technology Group Corp (TMTG) announced on Tuesday.
The move comes as part of TMTG’s broader mission to “end Big Tech’s assault on free speech by opening up the Internet and giving people their voices back.”
The initiative will be undertaken in partnership with crypto financial services provider Crypto.com and Florida-based asset manager Yorkville America Digital, subject to regulatory approval which TMTG anticipates receiving “later this year.”
While a press release was issued on Tuesday, Newsweek previously reported on the upcoming launch, highlighting that the Trump family’s investment products will be branded as “non-woke.” The current release describes the products as “Made in America.”
“The ETFs, made available through Crypto.com’s broker-dealer Foris Capital U.S. LLC, are expected to comprise digital assets as well as securities with a Made in America focus spanning diverse industries such as energy,” the release adds.
The announcement follows the recent integration of Trump-branded products into the Crypto.com ecosystem, including a limited-edition NFT collection and a co-branded Visa card featuring Trump’s likeness and the Truth Social logo.
The partnership with Trump's companies marks a significant expansion of Crypto.com's operations into the U.S. market.
Earlier this year, Crypto.com received approval from the Monetary Authority of Singapore to provide digital asset services in the city-state, further expanding its global footprint.
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