Metaplanet Welcomes Eric Trump to Its Strategic Board of Advisors

The Japanese crypto investment firm Metaplanet announced today that it is recruiting Eric Trump as a strategic advisor. Metaplanete’s strategic

Japanese crypto investment firm Metaplanet has announced the recruitment of Eric Trump, son of former President Donald Trump, as a strategic advisor. The news was shared by the company’s official X account on Tuesday.

Metaplanet is thrilled to welcome Eric Trump to our newly formed Strategic Board of Advisors.

His business acumen, love of the Bitcoin community, and global hospitality perspective will be invaluable in accelerating Metaplanet’s vision of becoming one of the world’s leading Bitcoin Treasury Companies.

— Metaplanet Inc. (@Metaplanet_Inc) March 21, 2024

This development highlights Metaplanet’s broader strategy to establish a strategic board of advisors with the aim of making the company an international leader in the Bitcoin economy. Simon Gerovich, the company’s CEO, further elaborated on this partnership in his X post.

"We are honored to have Eric join our Strategic Board of Advisors," said Gerovich. "His passion for innovation, legacy, and family values align perfectly with Metaplanet's vision. We are confident that Eric's insights and experience will be invaluable as we continue to build one of the world’s leading Bitcoin Treasury Companies."

According to the statement by Metaplanet, Eric Trump is recognized globally as a business leader and entrepreneur. He's contributed to various sectors including real estate, brand development, and finance over the years.

This partnership also highlights Eric Trump's advocacy for crypto adoption, which is something he's spoken about at various occasions and in interviews. According to a recent report by Arkham Intelligence, Eric Trump is also an investor in crypto with a portfolio of BTC, ETH, SOL, and SUI.

The company's shares on the Tokyo Stock Exchange have increased by 17.8% in the first one and a half hours of March 21, pushing the share value to 4,730 yen ($31.74).

Among various companies holding BTC, Metaplanet's holdings are currently the 12th-largest according to the data from BitBo's BitcoinTreasuries.NET. The company currently has 3,050 bitcoins in its reserve which is valued at $4.1 billion.

However, this number may be more than tripled by the end of the year as Metaplanet aims to increase its BTC holdings to 10,000 by the end of 2025. To reach this goal the company has been increasing its accumulation pace since 2024.

Despite the company's efforts to increase its purchasing power, for instance, by negotiating to join the American stock market, the 10,000 goal doesn't seem plausible. Currently, the company has purchased 1,288 BTC over the period of 11 weeks since the start of 2025.

This collaboration follows Metaplanet's initiative to create a board of influential figures who are committed to furthering Bitcoin adoption. The board will comprise thought leaders, speakers, and influential voices in the socio-economic landscape.

Earlier this year, Eric Trump was also involved with managing another crypto investment company, World Liberty Financial, which ended the second phase of its token sale in March.

With this second phase coming to an end, the firm now has $550 million in funding. According to Arkham Intelligence, a market analysis platform, the company manages $80.8 million in crypto.