Why You Should Listen to This Episode

Don Reijke is the Founder and CTO of Seek Protocol, and Lukas Novotny is COO of Seek Protocol. Seek Protocol is a technology initiative dedicated

output: Ben speaks with Don Reijke, Founder and CTO, and Lukas Novotny, COO of Seek Protocol.

Seek Protocol is a technology initiative that integrates cutting-edge innovation with human experience. At the crossroads of Augmented Reality (AR), Artificial Intelligence (AI), and Web3, Seek Protocol is innovating in new ways for people to engage with the digital and physical realms.

The team is building an ecosystem where creativity, ownership, and exploration converge. It is dedicated to creating dynamic and immersive experiences that empower users to engage with digital ecosystems in transformative ways. From gamified experiences (GameFi) to personalized AI-driven interactions and AR-enhanced interactions, Seek Protocol strives to blur the boundaries between the familiar and the fantastical. The goal is to redefine how people interact, innovate, and connect on a global scale.

Seek Protocol is the first project on Solana to integrate augmented reality, geofencing technology, AI agents, and the Solana L1 blockchain. Seek Panel in combination with SeekAR function as the ultimate user acquisition platform, enabling creators and projects to distribute their tokenized assets to users on-chain in a gamified and engaging way. SeekAI, on the other hand, ensures that end users enjoy a dynamic and engaging experience through an ever-evolving treasure hunt, offering infinite replayability mixed with a continuous stream of new rewards.

This enables meme token creators and communities to add utility to their tokens, helps web3 games to attract players, and allows other Solana-based projects to introduce their token to new audiences in an innovative way.

With SeekAR’s crypto-native user base, comprising individuals passionate about cutting-edge technologies and GameFi, the platform becomes an ideal launchpad for new projects entering the Solana ecosystem.

Integrating assets into the app drives demand for its native token, $SEEK, which is essential for launching campaigns within the SeekAR app, creating a positive buying pressure, and fostering ecosystem growth.