Jim Beam Welcomes the U.S. Women's National Team to Its Homeplace in Partnership With the U.S. Soccer Federation

CLERMONT, Ky., Nov. 1, 2024 /PRNewswire/ -- Jim Beam®, the Official Spirit Partner of the U.S. Soccer Federation celebrated the U.S. Women's National Team's (USWNT) match against Argentina this past week.

Jim Beam Welcomes the U.S. Women's National Team to Its Homeplace in Partnership with the U.S. Soccer Federation

CLERMONT, Ky., Nov. 1, 2024 /PRNewswire/ -- Jim Beam®, the Official Spirit Partner of the U.S. Soccer Federation celebrated the U.S. Women's National Team's (USWNT) match against Argentina this past week. The highly anticipated game, which was played in front of a sold-out crowd, marked the first time in 20 years that the USWNT returned to Louisville, Kentucky, creating a special moment that united fans in the birthplace of the world's #1 bourbon.

"We are thrilled to welcome the U.S. Women's National Team back to their home turf in partnership with the U.S. Soccer Federation and share in the excitement of this historic match in the heart of bourbon country, Rashidi Hodari, managing director of James B. Beam Distilling Co. "The values of dedication to craft and community that the U.S. Soccer Federation embodies perfectly aligns with our own deep-rooted heritage of creating the finest bourbon and bringing people together over their love of sport. This match was an extraordinary event, and we are proud to be part of the excitement."

The evening kicked off with Jim Beam's seventh and eighth generation master distillers, Fred and Freddie Noe, participating in the pre-game coin toss. The U.S. Women's National Team secured a 3-0 victory, with Naomi Girma scoring her first two international goals and Argentina conceding an own goal. Before the game, soccer icons Ali Krieger and Clint Dempsey joined fans, mingling and sharing stories from the field, making the Jim Beam celebration a true homage to the sport and its vibrant community.

Fans were invited to join Team Beam at the Jim Beam activation on-site to enjoy refreshing Jim Beam bourbon cocktails, including the Jim Beam Highball, Jim Beam Red White & Beam, and Jim Beam Triple Espresso. They could also scan a QR code to join Team Beam and learn more about the U.S. Soccer partnership, exclusive events, and bourbon drops. Visit ussoccer.com or follow @jimbeamofficial and @ussoccer on Instagram.

About Jim Beam®: Jim Beam is the world's best-selling bourbon, crafted by eight generations of family distillers since 1795. Fred Noe, Jim Beam's seventh generation master distiller, and Freddie Noe, Jim Beam's eighth generation master distiller, have stayed true to the family recipe that has been passed down through generations. The Jim Beam portfolio of products includes Jim Beam Bourbon, Jim Beam Black®, Jim Beam Double Oak, Jim Beam Devil's Cut, Jim Beam Flavors, and Jim Beam Rye among other offerings. For more information, go to www.jimbeam.com, @jimbeamofficial on Instagram and @jimbeam on Twitter.

About Suntory Global Spirits: As a world leader in premium spirits, Suntory Global Spirits inspires the brilliance of life, by creating rich experiences for people, in harmony with nature. Known for its craftsmanship of premium whiskies, including Jim Beam® and Maker's Mark®; Japanese whiskies, including Yamazaki®, Hakushu®, Hibiki® and Toki™; and leading Scotch brands including Laphroaig® and Bowmore®, Suntory Global Spirits also produces leading brands such as Tres Generaciones® and El Tesoro® tequila, Roku™ and Sipsmith® gin, and is a world leader in Ready-To-Drink cocktails, with brands like -196 and On The Rocks™ Premium Cocktails. A global company with approximately 6,000 employees in nearly 30 countries, Suntory Global Spirits is driven by its core values of Growing for Good, Yatte Minahare and Giving Back to Society. The company's Proof Positive sustainability strategy includes ambitious goals and investments to drive sustainable change and have a positive impact on the planet, consumers and communities. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings Limited of Japan. For more information, visit www.suntoryglobalspirits.com and www.drinksmart.com.

Press Contacts: Amanda Haynes: Amanda.Haynes@beamsuntory.com

Kirsten Schubert: Kirsten.Schubert@exposure.net