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Cryptocurrency News Articles
Forgd Launches Liquidity Transparency Initiative to Radically Change the Way Blockchain Projects Engage Market Makers
Apr 03, 2025 at 09:00 pm
Built for blockchain projects and market makers alike, Forgd's Liquidity Transparency Initiative radically changes the manner in which blockchain projects engage market makers
Blockchain projects can now select market makers based on historical trading performance, and the caliber of commercial terms, thanks to a new initiative by token advisory platform Forgd.
The Startup founders are used to having nearly every aspect of their company’s performance meticulously tracked and measured, but when it comes to market maker activity, most are limited to a monthly PDF report. But with billions of dollars of tokens entrusted to these institutions, surely a deeper level of scrutiny is warranted.
Enter Forgd's Liquidity Transparency Initiative, which radically changes the manner in which blockchain projects engage market makers.
Announced today, the initiative provides data-driven tools for selecting market makers based on historical trading performance, and the caliber of commercial terms. The request-for-quote ("RFQ") process is hosted in a live, dynamic marketplace that allows market makers to adjust proposals based on competitive insights, ultimately driving higher quality deal terms.
Once a project has selected a market maker, Forgd allows for real-time tracking of their trade activity, assessing their impact on liquidity and volume, thus ensuring accountability and maximizing the value of each engagement. This approach not only optimizes partner selection but also upholds transparency and effectiveness throughout the project's lifecycle.
Token liquidity has emerged as one of the most crucial—and scrutinized—metrics for a token's success. Crypto projects need to demonstrate not just strong fundamentals, but real, sustained market performance. But without access to real-time liquidity data, this essential function is reduced to guesswork, making it nearly impossible to evaluate market maker execution, identify issues, or optimize strategies.
“Crypto founders are being held to higher standards than ever—but when it comes to liquidity, they're still flying blind,” said Forgd CEO & Founder Shane Molidor. “Forgd arms founders with the data to ensure they align with the best market makers, and provides real-time insights on how our market makers are performing—not just once a month in a PDF report, but in real time.”
The Forgd product suite is especially valuable for projects managing multiple liquidity providers, offering a side-by-side comparison of how each firm is performing. These metrics let projects easily identify which partners are adding value, and which are underperforming.
"We've found that most market markers welcome the visibility," said Molidor. "For them, it's an opportunity to showcase execution, uptime, and pricing discipline—ultimately helping them stand out in a competitive environment."
Forgd has already secured integrations with many of the industry's largest trading institutions, including GSR, Amber Group, Selini Capital, Flowdesk, Acheron Trading, Keyrock, and others.
The announcement of The Liquidity Transparency Initiative advances Forgd's broader mission to refine and formalize the token launch process, arming founders with professional-grade tools and financial guidance to foster long-term success. Over 1,000 projects utilize Forgd's free-to-use software for tokenomics design, financial modeling, and liquidity monitoring.
The Liquidity Transparency Initiative is live with the release of two new products: "Engage a Market Maker" and "Monitor your Market Maker", which are available to all projects using the Forgd platform. To learn more or request access, visit forgd.com.
About ForgdForgd is a leading token advisory and optimization platform, equipping blockchain projects with essential tools for tokenomics design, market maker engagement, liquidity monitoring, and exchange listing support. With options for bespoke advisory services, or free self-service products, Forgd has empowered over 1,000 projects to navigate the Web3 landscape successfully. New projects can join for free at Forgd.com.
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