Casio Celebrates 50th Anniversary with Exclusive NFT Collection

Marking its 50th anniversary, Casio Computer has ventured into the NFT realm by launching a collection in collaboration with Astar zkEVM. The artwork NFTs, created by various artists, feature popular Casio watches and will be available for purchase on May 1st. The NFTs will be sold through the Casio YoPort capsule machine, with buyers having the chance to win additional prizes, including a commemorative G-SHOCK and Astar tokens.

Casio Marks Golden Jubilee with Commemorative NFT Collection

Tokyo, Japan (May 1, 2024) - Casio Computer Co., Ltd., the renowned Japanese electronics giant, has unveiled a unique non-fungible token (NFT) collection to celebrate its 50th anniversary. This momentous occasion marks the company's unwavering commitment to innovation and the embrace of cutting-edge technologies.

Collaboration with Astar

To power its NFT collection, Casio has joined forces with Astar Network, an Ethereum Layer 2 scaling solution designed to bridge the gap between Web3 and the mainstream audience. This partnership leverages Astar's expertise in fostering entertainment, blockchain development, business expansion, and community engagement within the Web3 ecosystem.

NFT Details

The highly anticipated NFT collection will be unveiled on May 10, 2024, through the Casio YoPort capsule machine. YoPort will offer two options: single NFT purchases or bundles of eight NFTs.

On the day of the reveal, enthusiastic collectors who acquire Casio NFT watches will be eligible to win additional prizes, such as a commemorative G-SHOCK timepiece and Astar tokens valued at 10,000 yen.

Artistic Collaborations

The Casio NFT collection is a testament to the company's collaborative spirit. Each NFT artwork represents a collaboration between renowned creators, showcasing their unique talents and perspectives.

Genesis Artwork

The genesis artwork for the Casio NFT collection features eight distinct designs, each depicting iconic Casio watch models. These timepieces symbolize Casio's legacy of innovation and cutting-edge design.

Casio's NFT Journey

Casio's foray into the world of NFTs began in August 2023, with the filing of a trademark application with the U.S. Patent and Trademark Office. This move signaled the company's intent to leverage the popularity of virtual clothing, watches, NFT-backed media, and stores for digital goods.

In September 2023, Casio partnered with Polygon Labs, a leading Ethereum scaling developer, to launch its virtual G-SHOCK watch on Polygon's protocols. This collaboration opened the door to a new generation of digital enthusiasts.

Continued Web3 Expansion

Collaborating with Doodles, a prominent NFT collection, Casio expanded its presence in the Web3 space in January 2024. This groundbreaking collection featured Doodles' signature digital cartoons, bringing the worlds of traditional timekeeping and digital art together.

NFT Details and Availability

The Casio NFT collection will be available for purchase through the Casio YoPort capsule machine on May 10, 2024. Interested collectors can participate in the single NFT or bundle options. Additional information and details will be released closer to the launch date.

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