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Cryptocurrency News Articles

Bitget's MENA Expansion: A Surge in Crypto Adoption and a Gateway to Global Growth

Apr 17, 2024 at 07:27 pm

Bitget, a leading crypto exchange and Web3 company, has experienced significant growth in the Middle East and North Africa (MENA) since its 2023 launch, reaching over 2.5 million users in the region. With plans to establish a regional headquarters in the UAE, Bitget has expanded its MENA trading volumes by over 500%. Regional Director, Sam A Spiers, highlights the exchange's commitment to supporting local crypto projects and providing Arabic language support for its platform. Bitget's expansion into the MENA region aligns with its global growth strategy, including obtaining crypto registrations in Poland and Lithuania and launching a localized platform in Türkiye.

Bitget's MENA Expansion: A Surge in Crypto Adoption and a Gateway to Global Growth

Bitget's Footprint in the MENA Region: A Testament to Cryptocurrency's Burgeoning Appeal

Victoria, Seychelles, April 17th, 2024, Chainwire

Emerging from a comprehensive six-month analysis, Bitget, a prominent cryptocurrency exchange and Web3 innovator, proudly unveils its latest report, showcasing the remarkable growth trajectory witnessed in the Middle East and North African (MENA) regions since its November 2023 launch. The report highlights a resounding increase in user adoption, with over 2.5 million users hailing from the region alone, contributing to Bitget's global user base now surpassing an impressive 25 million.

MENA's Crypto Landscape: A Fertile Ground for Innovation

Last year, Bitget orchestrated its strategic expansion into the MENA region, establishing its regional headquarters in the United Arab Emirates (UAE) with plans to bolster its local presence by onboarding 60 employees. This move aligned with Bitget's global scaling strategy, and within the first six months, the exchange witnessed a remarkable 500% surge in its MENA trading volumes.

Sam A Spiers, Bitget's Regional Director for MENA, expressed the company's unwavering commitment to the region, stating, "Bitget will fortify its operations within the MENA region, harnessing the region's burgeoning crypto adoption rates and crypto-friendly regulatory landscape. We are actively exploring collaborations with blockchain and crypto projects, extending support to home-grown initiatives, facilitating listings, and amplifying the visibility of Middle Eastern innovators and their products."

MENA's Bitcoin Enthusiasm: A Beacon of Optimism

Bitget Research's February 2024 Bitcoin Halving report revealed a striking trend: over 80% of MENA investors believed the halving would exert a significant upward pressure on prices. Moreover, a substantial 88% of respondents anticipated the recent Bitcoin bull run, which propelled the cryptocurrency to its all-time high value, a level of anticipation that outpaced all other regions surveyed.

The survey also unveiled a heightened level of optimism among MENA users, with 82% expressing their willingness to expand their crypto holdings, a figure significantly higher than the global average of 70%.

Tailored Solutions for MENA Users: Removing Barriers to Access

Bitget's unwavering focus on the MENA region is reflected in its comprehensive localization efforts. The exchange's website and mobile application now offer full Arabic language support, ensuring a seamless user experience for Arabic-speaking customers. Furthermore, Bitget users in the Middle East enjoy zero fees for buying and selling cryptocurrencies through Bitget P2P, eliminating a potential barrier to entry for aspiring crypto traders.

This week, Bitget forged a strategic partnership with OnRamp, a leading crypto payment solution provider, enabling its users to seamlessly buy and sell cryptocurrencies using various local currencies, including the Emirati Dirham (AED) and other fiat currencies.

MENA's Strategic Importance: A Gateway to Global Growth

"The MENA region accounted for a sizable share of global crypto transaction volume in 2023, and its growth trajectory is poised for exponential expansion in the years ahead," said Gracy Chen, Managing Director of Bitget. "Bitget has already initiated the process of exploring license applications to operate in key Middle Eastern markets. Securing operating licenses and providing our users with a secure and compliant Web3 platform are our top priorities."

Bitget's global expansion strategy has gained significant momentum in recent months, with the exchange obtaining registration as a Virtual Asset Service Provider (VASP) in Poland and securing similar crypto registrations in Lithuania. The MENA expansion plan complements Bitget's successful launch in Türkiye, where the exchange offers comprehensive localization, including a dedicated Turkish website (Bitgettr.com) and tailored services designed to cater to the specific needs of Turkish users.

A Holistic Crypto Ecosystem: Empowering Users with Innovative Solutions

Bitget's growth plans are intricately intertwined with its mission to cultivate a comprehensive ecosystem of crypto products and services, tailored specifically to the needs of local users. Recognizing the cultural significance of Ramadan, Bitget organized a special campaign to commemorate the holy month, offering exclusive promotions and activities to its users. Additionally, the exchange provides zero fees for spot trading of Bitcoin and Ethereum, complemented by free bank transfers, further enhancing the accessibility of cryptocurrencies.

About Bitget

Established in 2018, Bitget has emerged as a global leader in the cryptocurrency exchange and Web3 space. With over 25 million users in more than 100 countries and regions, Bitget empowers users to trade smarter, leveraging its pioneering copy trading feature and a suite of innovative trading solutions.

Formerly known as BitKeep, Bitget Wallet is a world-class multichain crypto wallet that offers a comprehensive array of Web3 solutions and features, including wallet functionality, decentralized exchange (DEX) services, NFT marketplace, DApp browser, and more. Bitget is committed to fostering crypto adoption through collaborations with renowned partners, including legendary Argentinian footballer Lionel Messi and PGL, the official organizer of eSports events.

For more information, visit:

Website: https://www.bitget.com/en/
Twitter: https://twitter.com/bitgetglobal
Telegram: https://t.me/bitgetglobal
LinkedIn: https://www.linkedin.com/company/bitget-global/
Discord: https://discord.com/invite/bitget
Bitget Wallet: https://bitgetwallet.io/

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