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作为交易的一部分,Serenade 的创始人兼首席执行官 Max Shand 将作为员工加入 Vinyl Group。
Music credits company Vinyl Group has acquired Serenade, an eco-friendly NFT marketplace, for $1.6 million to expand into the UK and European markets.
音乐积分公司 Vinyl Group 以 160 万美元收购了环保 NFT 市场 Serenade,以进军英国和欧洲市场。
What Happened: Vinyl Group announced Monday that it has acquired 100% of Serenade’s UK subsidiary in an all-scrip transaction.
发生了什么:Vinyl Group 周一宣布,它已通过全股票交易收购了 Serenade 英国子公司 100% 的股权。
The company paid $800,000 in shares upfront, which are to be held in escrow for 12 months. The remaining shares, subject to performance, will be issued later.
该公司预付了 80 万美元的股票,这些股票将被托管 12 个月。剩余股份将视业绩表现而于稍后发行。
Serenade’s platform is built on the Polygon blockchain and focuses on helping artists and fans connect through digital collectibles, powered by NFC-enabled Smart Format collectibles.
Serenade 的平台建立在 Polygon 区块链上,专注于帮助艺术家和粉丝通过数字收藏品进行联系,并由支持 NFC 的智能格式收藏品提供支持。
The crypto firm, launched in 2021, has seen sales of its collectibles grow 56% month-on-month since the start of 2024. In H1, the platform sold over 12,000 units.
这家加密货币公司成立于 2021 年,自 2024 年初以来,其收藏品销量环比增长 56%。上半年,该平台销量超过 12,000 件。
Vinyl Group said the company’s commercial relationships with leading labels will provide greater leverage in the NFT marketplace.
Vinyl Group 表示,该公司与领先品牌的商业关系将为 NFT 市场提供更大的影响力。
The music credits company also highlighted Serenade’s collaborations with over 200 global music artists, including high-profile names like Sum 41, Muse, Liam and Noel Gallagher.
该音乐制作公司还强调了 Serenade 与 200 多名全球音乐艺术家的合作,其中包括 Sum 41、Muse、Liam 和 Noel Gallagher 等知名人士。
Additionally, the company has secured partnerships with over 100 record labels, including major industry players like Warner Music Group, Beggars Group, and Concord.
此外,该公司还与 100 多家唱片公司建立了合作伙伴关系,其中包括华纳音乐集团、Beggars Group 和 Concord 等行业主要参与者。
This vast network provides Vinyl Group with a direct pipeline into a rapidly growing fan base for digital music collectibles, further diversifying its offerings at Vinyl.com.
这个庞大的网络为 Vinyl Group 提供了进入快速增长的数字音乐收藏品粉丝群的直接渠道,进一步使其在 Vinyl.com 上的产品更加多样化。
Vinyl Group expects the acquisition to break even on a pro forma basis and noted that Serenade’s revenue contributions will lead to a combined revenue run rate of $2 million for Vinyl.com.
Vinyl Group 预计此次收购预计将实现收支平衡,并指出 Serenade 的收入贡献将为 Vinyl.com 带来 200 万美元的综合收入。
As part of the deal, Max Shand, the founder and CEO of Serenade, will join Vinyl Group as an employee.
作为交易的一部分,Serenade 的创始人兼首席执行官 Max Shand 将作为员工加入 Vinyl Group。
Shand will play a critical role in driving the integration of Serenade into the Vinyl.com platform.
Shand 将在推动 Serenade 集成到 Vinyl.com 平台方面发挥关键作用。
Under the terms of his employment, Shand will receive 5 million stock options, which will vest in two tranches.
根据聘用条款,尚德将获得 500 万份股票期权,分为两部分。
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相关新闻:Matrixport 收购瑞士加密金融资产管理公司
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