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这家区块链公司已承诺达成六年,价值7600万美元的交易,成为正式的命名权赞助商。
In a move that signals the expanding footprint of blockchain technology in mainstream sports and entertainment, VeChain has entered a high-profile sponsorship agreement with Power Slap.
为了指示主流体育和娱乐中区块链技术扩大的占地面积,Vechain与Power Slap达成了一项备受瞩目的赞助协议。
The combat sport league, launched by UFC President Dana White and now a rising contender in the realm of pay-per-view events, will be title sponsored by VeChain for an impressive six-year period, beginning in 2024.
由UFC总裁达娜·怀特(Dana White)启动的战斗运动联盟,现在是每次付费赛事领域中崛起的竞争者,将由Vechain冠军赞助,以令人印象深刻的六年期,从2024年开始。
This partnership will see VeChain's branding integrated into key events, promotional materials, and even fighter apparel as Power Slap continues to build its audience in the billions through online platforms.
这种合作伙伴关系将使Vechain的品牌融合到关键活动,促销材料甚至战斗机中,随着Power Slap继续通过在线平台在数十亿美元的数十亿美元中吸引受众。
The partnership also provides a unique opportunity for VeChain to showcase blockchain technology to a broader audience.
该合作伙伴关系还为Vechain提供了一个独特的机会,可以向更广泛的受众展示区块链技术。
"We are thrilled to welcome VeChain as the title sponsor for Power Slap," said White.
怀特说:“我们很高兴欢迎Vechain成为Power Slap的冠军赞助商。”
"Their commitment to innovation and pushing boundaries aligns perfectly with the spirit of our league. We look forward to an impactful partnership that will bring together two organizations at the forefront of their respective industries."
“他们对创新和推动界限的承诺完全符合我们联盟的精神。我们期待着有影响力的伙伴关系,将两个组织召集到各自行业的最前沿。”
Expanding From UFC to Power Slap
从UFC扩展到Power Slap
This partnership follows VeChain's existing collaboration with the UFC, where it serves as a sponsor and aims to increase brand awareness among sports fans.
该合作伙伴关系遵循Vechain与UFC的现有合作,在那里它是赞助商,旨在提高体育迷的品牌知名度。
However, the partnership with Power Slap signals a deeper involvement in a rapidly emerging sport.
但是,与Power Slap的伙伴关系信号表明,人们更深入地参与了一项快速新兴的运动。
With an organization valued at $750 million and a rapidly expanding global fanbase, Power Slap provides an ideal canvas for VeChain to showcase its capabilities to a new audience.
Power Slap的组织价值为7.5亿美元,并且是一个迅速扩大的全球粉丝群,为Vechain提供了理想的画布,可以向新的受众展示其能力。
"We are excited to partner with Power Slap, a league that has taken the world by storm with its unique brand of entertainment," said Anndy An, chairman at Web3 Together, a strategic partner of VeChain.
Vechain的战略合作伙伴Web3一起董事长Anndy An表示:“我们很高兴与Power Slap合作,该联盟席卷了世界。”
"This partnership aligns perfectly with our strategy of expanding brand presence in engaging and innovative ways."
“这种伙伴关系完全符合我们在吸引人和创新方式中扩大品牌业务的策略。”
Highlighting Digital Platforms and Viewership Numbers
突出显示数字平台和收视率数字
Dana White further elaborated on the role of digital platforms in propelling Power Slap's success.
达娜·怀特(Dana White)进一步阐述了数字平台在推动Power Slap成功中的作用。
Unlike traditional sports leagues that primarily rely on cable TV viewership, Power Slap has achieved widespread viewership through online platforms, especially YouTube.
与主要依赖有线电视收视率的传统体育联赛不同,Power Slap通过在线平台(尤其是YouTube)实现了广泛的收视率。
In fact, Power Slap's viewership numbers have managed to outpace even well-established leagues like the NHL and NASCAR, showcasing the immense reach of the league's unique content.
实际上,Power Slap的收视率数量已经超过了NHL和NASCAR等良好的联赛,展示了联盟独特内容的巨大影响力。
White's decision to forgo conventional television deals in favor of a direct-to-consumer approach through streaming platforms also bodes well for VeChain's own innovative spirit.
怀特决定放弃传统电视的决定,通过流媒体平台进行直接面向消费者的方法,也为Vechain自己的创新精神带来了很好的体现。
This mutual alignment in vision could lead to even more fruitful collaborations between the two organizations.
这种愿景中的相互统一可能会导致两个组织之间更加富有成果的合作。
"We are always looking for new and creative ways to engage with our audience," said Tom George, president of Power Slap.
Power Slap总裁汤姆·乔治(Tom George)说:“我们一直在寻找新的和创造性的方式来与听众互动。”
"This partnership with VeChain will allow us to continue to push the boundaries of sports and entertainment and bring our unique brand of combat to new heights."
“与Vechain的这种伙伴关系将使我们能够继续推动体育和娱乐的界限,并将我们独特的战斗品牌带入新的高度。”
This partnership will see VeChain's branding prominently displayed at Power Slap events, including on the canvas, in the arena, and on athlete gear.
这种合作伙伴关系将使Vechain的品牌塑造在Power Slap Events上突出显示,包括在画布上,竞技场和运动员装备上。
The company's logo will also feature in promotional materials for press conferences and other events, ensuring maximum visibility for VeChain among sports enthusiasts and the broader consumer landscape.
该公司的徽标还将在新闻发布会和其他活动的促销材料中发挥作用,确保体育爱好者和更广泛的消费者景观对Vechain的最大知名度。
Moreover, considering the vast viewership numbers that Power Slap has achieved through streaming platforms like YouTube, especially in comparison to established leagues like the NHL and NASCAR, this partnership could lead to significant brand exposure for VeChain among a highly engaged audience.
此外,考虑到Power Slap通过YouTube等流媒体平台所获得的庞大收视率数字,尤其是与NHL和NASCAR等既定联盟相比,这种合作伙伴关系可能会导致高度参与的受众群体的大量品牌敞口。
The partnership will also see VeChain's branding integrated into key events, promotional materials, and even fighter apparel.
该合作伙伴关系还将看到Vechain的品牌融合到关键活动,促销材料甚至战斗机服装中。
This move expands upon VeChain’s presence in the sports industry, providing broader branding opportunities at Power Slap events, on athlete gear, and in press conferences.
这一举动扩展了Vechain在体育行业中的存在,在Power Slap Events,Athlete Gear和Press会议上提供了更广泛的品牌机会。
Further details on the partnership, including payment terms and contract specifics, are expected to be announced soon.
有关合作伙伴关系的更多详细信息,包括付款条款和合同细节,预计将很快宣布。
Meanwhile, the price of VET is down 16.47% in the past seven days and trades at $0.025396. However, this partnership could spark renewed investor interest in the token.
同时,在过去的七天中,兽医的价格下跌了16.47%,交易价格为0.025396美元。但是,这种合作伙伴关系可能会激发代币的新投资者利益。
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