截至 2024 年，NFT 市场总销售额为 88.3 亿美元，较 2023 年的 87 亿美元增长 1.1%

尽管增幅不大，但市场仍远低于 2021 年和 2022 年的高点。

The non-fungible token (NFT) market experienced a modest growth in 2024, with total sales reaching $8.83 billion, a 1.1% increase from 2023’s $8.7 billion.

不可替代代币（NFT）市场在 2024 年经历了温和增长，总销售额达到 88.3 亿美元，比 2023 年的 87 亿美元增长 1.1%。

However, the market remained significantly lower compared to the peak years of 2021 and 2022.

然而，与 2021 年和 2022 年的高峰年相比，市场仍显着较低。

Among blockchain platforms, Ethereum (ETH) and Bitcoin (BTC) led the market with sales of $3.1 billion each, while Solana (SOL) secured third place with sales of $1.4 billion.

在区块链平台中，以太坊 (ETH) 和比特币 (BTC) 分别以 31 亿美元的销售额领跑市场，而 Solana (SOL) 以 14 亿美元的销售额位居第三。

Despite the recovery, NFT sales in 2024 were notably lower compared to previous years, with a 43.9% decrease from 2021 and a 62.8% decline from 2022.

尽管有所复苏，但 2024 年 NFT 销量较往年明显下降，较 2021 年下降 43.9%，较 2022 年下降 62.8%。

These declines can be attributed to the fluctuating interest in NFTs and the overall economic conditions.

这些下降可归因于对 NFT 的兴趣波动和整体经济状况。

December brought hope to the NFT space with a total sales figure of $877 million, ranking as the fifth-highest month in terms of sales.

12 月给 NFT 领域带来了希望，总销售额达到 8.77 亿美元，成为销售额第五高的月份。

This momentum built upon October's 18% increase in sales, reaching $353 million, and continued with a six-month high of $562 million in November.

这一势头建立在 10 月份销售额增长 18% 的基础上，达到 3.53 亿美元，并在 11 月份继续创下 5.62 亿美元的六个月新高。

Among the blockchain platforms, Ethereum-based collections led the performance in December, contributing $482 million to the total sales.

在区块链平台中，基于以太坊的系列在 12 月份表现领先，为总销售额贡献了 4.82 亿美元。

Bitcoin-based NFTs added $172 million, while Solana-based projects chipped in with sales of $100 million.

基于比特币的 NFT 增加了 1.72 亿美元，而基于 Solana 的项目则销售额增加了 1 亿美元。

Notably, Pudgy Penguins led the sales with $115 million, and other top performers included Azuki and Lil Pudgy, collectively bringing in sales of $141 million.

值得注意的是，Pudgy Penguins 以 1.15 亿美元的销售额领跑，其他表现最好的公司包括 Azuki 和 Lil Pudgy，合计销售额为 1.41 亿美元。

This recovery came after a seven-month downturn that culminated in September 2024, marking the lowest point in NFT sales since 2021.

此次复苏是在经历了 7 个月的低迷之后出现的，该低迷于 2024 年 9 月达到顶峰，标志着 NFT 销量自 2021 年以来的最低点。

According to analysts, the renewed interest in Ethereum-based projects and the growing perception of NFTs as investment opportunities contributed to this recovery.

分析师表示，人们对基于以太坊的项目重新产生兴趣，以及人们越来越认为 NFT 是投资机会，推动了这一复苏。

Among the major developments in the NFT space was RTFKT, the Nike-acquired NFT brand known for its virtual sneakers and digital collectibles, announcing plans to close down its operations in January 2025.

NFT 领域的重大发展之一是 RTFKT，这是被耐克收购的 NFT 品牌，以其虚拟运动鞋和数字收藏品而闻名，该品牌宣布计划于 2025 年 1 月关闭其业务。

Before closing, RTFKT will be releasing one final collection, titled "BLADE DROP," to commemorate its contributions to the realm of digital innovation.

在交易结束之前，RTFKT 将发布最终系列，名为“BLADE DROP”，以纪念其对数字创新领域的贡献。

Another significant development was crypto exchange Kraken announcing the closure of its NFT marketplace as part of plans to shift resources to other business areas.

另一个重大进展是加密货币交易所 Kraken 宣布关闭其 NFT 市场，作为将资源转移到其他业务领域计划的一部分。

Similarly, Starbucks also decided to discontinue its NFT rewards program, and GameStop scaled back its crypto operations over two years, ultimately closing its NFT marketplace.

同样，星巴克也决定终止其 NFT 奖励计划，GameStop 在两年内缩减了其加密货币业务，最终关闭了其 NFT 市场。

These decisions highlighted the challenges faced by NFT platforms as they navigate a volatile market and shifting priorities.

这些决定凸显了 NFT 平台在应对动荡的市场和不断变化的优先事项时所面临的挑战。

However, the NFT industry continues to expand, with many companies focusing on new use cases and integrating NFTs into various sectors.

然而，NFT 行业仍在不断扩张，许多公司专注于新的用例并将 NFT 融入各个领域。

In addition to digital art and collectibles, NFTs are now being increasingly used to prove ownership of physical assets, such as real estate, luxury goods, and automobiles.

除了数字艺术品和收藏品之外，NFT 现在也越来越多地用于证明实物资产的所有权，例如房地产、奢侈品和汽车。

By using blockchain technology, secure and tamper-proof authentication is enabled, simplifying transactions, ensuring transparency, and reducing the risk of fraud.

通过使用区块链技术，可以实现安全且防篡改的身份验证，简化交易，确保透明度并降低欺诈风险。

Another interesting development is the use of NFTs for fractional ownership, allowing investors to own portions of high-value assets like yachts, vacation homes, and vehicles.

另一个有趣的发展是使用 NFT 进行部分所有权，允许投资者拥有部分高价值资产，如游艇、度假屋和车辆。

This concept has gained popularity, especially among enthusiasts who may not have the capital to purchase these assets outright.

这个概念已经很受欢迎，尤其是在那些可能没有资金直接购买这些资产的爱好者中。

Furthermore, NFTs also offer transparency and security for intellectual property, including patents and copyrights.

此外，NFT 还为知识产权（包括专利和版权）提供透明度和安全性。

By utilizing blockchain, creators and businesses can ensure that their rights are protected and that ownership records are tamper-proof. However, it's important to note that the legal framework for NFTs as proof of ownership is still evolving, and traditional legal documents are often required to finalize transfers.

通过利用区块链，创作者和企业可以确保他们的权利受到保护，并且所有权记录是防篡改的。然而，值得注意的是，NFT 作为所有权证明的法律框架仍在不断发展，通常需要传统的法律文件来完成转让。

As we look ahead, the NFT market entered 2025 on a cautious note, with analysts predicting potential growth in the coming months.

展望未来，NFT 市场以谨慎的态度进入 2025 年，分析师预测未来几个月可能出现增长。

Increased mainstream adoption, coupled with innovative projects, could lead to another bull run in the NFT market. Top-selling collections like Pudgy Penguins [PENGU] and Azuki are expected to continue leading the market.

主流采用率的提高，加上创新项目，可能会导致 NFT 市场的另一场牛市。矮胖企鹅 [PENGU] 和 Azuki 等畅销系列预计将继续引领市场。

As NFTs continue to evolve, their applications in both digital and physical domains are likely to expand further.

随着 NFT 的不断发展，它们在数字和物理领域的应用可能会进一步扩展。

The market's resilience in 2024 also highlights its potential to adapt and thrive amid changing conditions. While challenges remain, NFTs are poised to play a significant role in the future of ownership and digital innovation.

2024 年市场的韧性也凸显了其在不断变化的环境中适应和繁荣的潜力。尽管挑战依然存在，但 NFT 有望在未来的所有权和数字创新中发挥重要作用。