如何投资 Memecoin：综合指南

自埃隆·马斯克 (Elon Musk) 于 2019 年首次发布有关狗狗币的推文以来，Memecoin 的受欢迎程度飙升。如今，这个新兴生态系统的总市值为

Memecoins have seen a massive surge in popularity ever since Elon Musk first tweeted about Dogecoin back in 2019. Today, the total market cap for this burgeoning ecosystem stands at a whooping $39.9 billion, with notable names such as PEPE, WIF, and Shiba Inu racking up hundreds of millions in daily trading volumes.

自埃隆·马斯克 (Elon Musk) 于 2019 年首次在推特上谈论狗狗币以来，Memecoin 的受欢迎程度大幅飙升。如今，这个新兴生态系统的总市值已高达 399 亿美元，其中包括 PEPE、WIF 和 Shiba Inu 等知名品牌日交易量高达数亿。

What’s even more intriguing about the evolution of memecoins is that more and more people are now embracing them as actual investment items. Initially, it would have seemed absurd to put one’s funds in an investment with no fundamentals, but with the meme culture taking over the internet, the jokes now drive the markets.

模因币的演变更有趣的是，越来越多的人现在将它们视为实际的投资项目。最初，将资金投入没有基本面的投资似乎很荒谬，但随着迷因文化席卷互联网，笑话现在推动了市场。

If you’re looking to join memecoin bandwagon or increase your allocation, then you’ve come to the right place. The next section of this article will highlight some of the key factors that you should understand or conduct due diligence on before rolling that dice.

如果您想加入 memecoin 潮流或增加您的分配，那么您来对地方了。本文的下一部分将重点介绍在掷骰子之前您应该了解或进行尽职调查的一些关键因素。

Strength of the Community

社区的力量

First and foremost, numbers matter! Memecoins are by design driven by internet natives who most likely share the ‘fun’ in a viral joke. The more people who find the joke funny, the bigger and stronger the community.

首先也是最重要的一点，数字很重要！ Memecoin 的设计是由互联网原住民驱动的，他们很可能分享病毒式笑话中的“乐趣”。觉得笑话有趣的人越多，社区就越大、越强大。

But how exactly do you measure the vibrancy of the community? Well, there are several factors; one of them is a project’s following on social media especially on X (formerly twitter); this is where most of the crypto ‘degens’ reside digitally. Another metric would be the project’s activity in ‘under the hood’ groups on Discord and Telegram (most crypto teams and communities operate from these two platforms).

但究竟如何衡量社区的活力呢？嗯，有几个因素；其中之一是社交媒体上的项目关注者，尤其是 X（以前称为 Twitter）上的关注者；这是大多数加密“退化者”以数字形式存在的地方。另一个指标是该项目在 Discord 和 Telegram 上“幕后”小组中的活动（大多数加密货币团队和社区都在这两个平台上运作）。

For example, Dogecoin was started as a joke in 2013 to poke fun at Bitcoin and many more cryptocurrencies that were emerging at the time. Today, this pioneer memecoin enjoys one of the biggest crypto fanbases, with a following of over 3.9 million users on X. In addition, DOGE has been endorsed by prominent figures, including Elon Musk, alongside other key opinion leaders (KOLs) within and beyond the digital asset industry.

例如，狗狗币于 2013 年开始作为一个笑话来嘲笑比特币和当时新兴的许多加密货币。如今，这个先驱 memecoin 拥有最大的加密货币粉丝群之一，在 X 上拥有超过 390 万用户。此外，DOGE 还得到了包括埃隆·马斯克在内的知名人士以及国内外其他关键意见领袖 (KOL) 的认可数字资产行业。

In contrast, there are some memecoin projects that have barely made it out of the hood. Apart from speculation and hype promising over 100x, the projects do not have an organic following on any social platform. These are the types of memecoins you want to avoid at all costs.

相比之下，有一些模因币项目还没有成功。除了承诺超过 100 倍的猜测和炒作之外，这些项目在任何社交平台上都没有自然的追随者。这些是您要不惜一切代价避免的模因币类型。

Sound and Incentive-focused Tokenomics

健全且注重激励的代币经济学

The economic model of a memecoin is another important factor that one should consider before making an investment. So, what exactly does tokenomics mean? In simple terms, it is the economic design behind a crypto token; the total supply, circulating supply, distribution of the token to various stakeholders, the rate at which new tokens are emitted or phased out of circulation, and how the token gains or maintains value within the ecosystem.

模因币的经济模型是人们在投资之前应该考虑的另一个重要因素。那么，代币经济学到底意味着什么呢？简单来说，它是加密代币背后的经济设计；总供应量、循环供应量、代币向各个利益相关者的分配、新代币发行或逐步退出流通的速率，以及代币如何在生态系统内获得或维持价值。

For starters, you want memecoin that is generous enough to allocate some extra ‘goodies’ to its stakeholders and the larger digital asset community in the form of airdrops. A good example is the LADYS memecoin which distributed over 8.8 trillion (1% of its total supply) tokens to all $PEPE and Milady NFT holders. This memecoin project has also set aside 5% to be allocated towards adding value to its ecosystem through CEX listings, bridges, and liquidity pools.

首先，您希望 memecoin 足够慷慨，以空投的形式向其利益相关者和更大的数字资产社区分配一些额外的“好东西”。 LADYS memecoin 就是一个很好的例子，它向所有 $PEPE 和 Milady NFT 持有者分发了超过 8.8 万亿枚代币（占其总供应量的 1%）。该 memecoin 项目还预留了 5% 的资金用于通过 CEX 上市、桥梁和流动性池为其生态系统增加价值。

Besides incentive token rewards, sound memecoin projects will tend to follow a deflationary model rather than an inflationary approach. What this means is that less tokens should be added into circulation over time as opposed to a situation where the number of tokens keeps increasing almost perpetually. The concept is simple; law of demand and supply – the less tokens in circulation, the higher the value is likely to be and vice versa.

除了激励性代币奖励之外，健全的模因币项目将倾向于遵循通货紧缩模型而不是通货膨胀方法。这意味着随着时间的推移，应该添加更少的代币进入流通，而不是代币数量几乎永久增加的情况。这个概念很简单；供求法则——流通中的代币越少，价值可能就越高，反之亦然。

Deep Liquidity

深度流动性

Whether or not you can immediately cash out an investment is integral regardless of the market ecosystem. Memecoins are not special in any way; in fact, a good number of people have had to watch their investments trend down to zero simply because there was no one to sell to their tokens in the hour of need. This is what is meant by liquidity and accessibility; can the memecoin be liquidated with ease?

无论市场生态系统如何，您能否立即兑现投资都是不可或缺的。 Memecoin 在任何方面都没有什么特别之处；事实上，很多人不得不眼睁睁地看着他们的投资趋势降至零，仅仅是因为在需要的时候没有人可以出售他们的代币。这就是流动性和可及性的含义； memecoin 可以轻松清算吗？

For example, if you’re scouting for memecoin to invest in today, a simple search on crypto data platform Coingecko would clearly show how much volumes are being traded on each of the featured memecoins. Currently, PEPE is leading with a daily trading volume of over $800 million while there are some memecoins which are barely hitting the $1 million mark. While it may be more far-fetched for PEPE to do a 100x compared to a low liquidity memecoin, the former is more resistant to volatility swings.

例如，如果您今天正在寻找要投资的 memecoin，那么在加密数据平台 Coingecko 上进行简单搜索即可清楚地显示每种特色 memecoin 的交易量。目前，PEPE 以超过 8 亿美元的日交易量处于领先地位，而一些 memecoin 则勉强达到 100 万美元大关。虽然与低流动性 memecoin 相比，PEPE 实现 100 倍可能更加牵强，但前者更能抵抗波动性波动。

Timing is Everything!

时机就是一切！

A difference of five minutes or even less could make a significant impact in the memecoin world. However, most people tend to act out of impulse or FOMO and end up regretting when they should be actually bidding.

五分钟甚至更短的差异可能会对模因币世界产生重大影响。然而，大多数人往往出于冲动或害怕错过机会而行事，最终在他们应该实际出价时后悔。

Let’s take a step back to when Elon used

让我们回顾一下 Elon 使用时的情况