Bitget 宣布与西班牙标志性足球联赛 La Liga 达成数百万美元合作伙伴关系

该公告是在新加坡 2049 Token 活动上发布的，使 Bitget 成为西甲加密货币的官方合作伙伴。

Crypto exchange Bitget recently announced a multimillion-dollar partnership with Spanish iconic football league La Liga. The announcement was made at Singapore's 2049 Token event, making Bitget the official partner of La Liga crypto.

加密货币交易所 Bitget 最近宣布与西班牙标志性足球联赛西甲联赛建立数百万美元的合作伙伴关系。该公告是在新加坡 2049 Token 活动上发布的，Bitget 成为西甲加密货币的官方合作伙伴。

The collaboration aims to expand crypto adoption in the Asian and Latin American regions, two regions with a huge football fan base.

此次合作旨在扩大亚洲和拉丁美洲地区加密货币的采用，这两个地区拥有庞大的足球迷基础。

In an official statement on September 19, Bitget said that this partnership is part of its efforts to strengthen its presence in Asia and Latin America. La Liga, which is home to well-known clubs such as Real Madrid and Barcelona, has millions of fans worldwide, including in Asia and Latin America. The legendary match between the two clubs was reportedly witnessed by more than 650 million people in more than 180 countries.

Bitget 在 9 月 19 日的一份官方声明中表示，此次合作是其加强在亚洲和拉丁美洲业务的努力的一部分。西甲联赛是皇家马德里和巴塞罗那等知名俱乐部的主场，在全世界（包括亚洲和拉丁美洲）拥有数百万球迷。据报道，180多个国家的6.5亿多人观看了两家具乐部之间的传奇比赛。

Bitget hopes its partnership with La Liga will encourage crypto adoption among football fans, taking advantage of the popularity of star players such as Kylian Mbappe, Vin Utamacius Jr., and Robert Lewandowski. With a follower base of nearly 27 million on social media, Bitget believes that indirect associations with these players will provide a large platform to introduce crypto.

Bitget 希望与西甲的合作能够利用 Kylian Mbappe、Vin Utamacius Jr. 和 Robert Lewandowski 等明星球员的受欢迎程度，鼓励球迷采用加密货币。 Bitget 在社交媒体上拥有近 2700 万粉丝，相信与这些玩家的间接联系将为引入加密货币提供一个大型平台。

Also Read: 13 of Top 20 Countries in Crypto Adoption are in Asia, Latin America: Chainalysis

另请阅读：加密货币采用率排名前 20 的国家中有 13 个位于亚洲和拉丁美洲：Chainaanalysis

According to a recent Chainalysis report, 13 of the top 20 countries in crypto adoption are in Asia and Latin America. India, Indonesia, and Vietnam are leading in Asia, while Brazil, Venezuela, and Mexico are the main countries in Latin America. Interestingly, these countries are also known to have fanatical support for football. The Nielsen 2022 survey shows that Vietnam, Indonesia, and Thailand have a high percentage of people interested in football in Asia.

根据 Chainaanalysis 最近的一份报告，加密货币采用率排名前 20 的国家中有 13 个位于亚洲和拉丁美洲。印度、印度尼西亚和越南在亚洲处于领先地位，而巴西、委内瑞拉和墨西哥是拉丁美洲的主要国家。有趣的是，这些国家也以对足球的狂热支持而闻名。尼尔森2022年调查显示，亚洲地区对足球感兴趣的人比例较高的是越南、印度尼西亚和泰国。

This partnership is expected to last up to three years, and is part of the Bitget ‘Make It Count’ philosophy to raise awareness about crypto through sports. By working with La Liga, Bitget hopes to introduce Web3 solutions to millions of football fans, especially in developing markets.

此次合作预计将持续三年，是 Bitget “Make It Count”理念的一部分，旨在通过体育运动提高人们对加密货币的认识。通过与西甲联赛合作，Bitget 希望向数百万球迷推出 Web3 解决方案，尤其是在发展中市场。

Quoted from Crypto Potato, CEO of Bitget, Gracy Chen, stated that this partnership with La Liga is "more than just an ordinary sponsor. This is about accelerating crypto adoption in the world of sports and creating exciting opportunities for fans and athletes. We see sport as a strong way to spread awareness about Web3 technology and blockchain."

Bitget 首席执行官 Gracy Chen 援引《Crypto Potato》的报道称，与西甲联赛的合作“不仅仅是一个普通的赞助商。这是为了加速加密货币在体育界的采用，并为球迷和运动员创造令人兴奋的机会。我们看到体育是传播 Web3 技术和区块链意识的有力方式。”

A report from Doors3 recently showed that 75% of sports fans are interested in more personal and exclusive experiences, something that can be offered through technologies such as Non-Fungible Tokens (NFT). This innovation, previously adopted by La Liga, allows fans to virtually interact with their favorite clubs, grant voting rights in club affairs, to access exclusive digital content.

Doors3 最近的一份报告显示，75% 的体育迷对更加个性化和独特的体验感兴趣，这些体验可以通过不可替代代币 (NFT) 等技术提供。这项创新此前曾被西甲联赛采用，允许球迷与他们最喜欢的俱乐部进行虚拟互动，授予俱乐部事务投票权，以及访问独家数字内容。