澳大利亚公开赛 NFT 在不可替代代币市场上价值下跌

澳大利亚网球协会以近 150 万英镑出售的 NFT 价值大幅下跌，有报道称该组织已放弃其不可替代的代币项目。

Tennis Australia’s foray into non-fungible tokens (NFTs) has hit a sour note, with the organisation reportedly walking away from the project and the value of the digital images of tennis balls sold for nearly £1.5m plummeting.

澳大利亚网球协会进军不可替代代币 (NFT) 的尝试遭遇了挫折，据报道该组织退出了该项目，售价近 150 万英镑的网球数字图像的价值暴跌。

More than 9,000 of the NFTs, which are digital images of tennis balls, have shed up to 90 per cent of their value since the launch in 2022 by Tennis Australia.

自澳大利亚网球协会于 2022 年推出以来，超过 9,000 个 NFT（网球的数字图像）价值已缩水 90%。

Over 6,700 NFTs were sold in 2022, priced at 0.067 in the ethereum (ETH) cryptocurrency (A$277), with a further 2,454 sold for about A$446 a year later – a combined value of nearly A$3m.

2022 年售出超过 6,700 个 NFT，以以太坊 (ETH) 加密货币计价为 0.067 澳元（277 澳元），一年后又以约 446 澳元的价格售出了 2,454 个 NFT，总价值近 300 万澳元。

Those would be worth upwards of A$350 and A$1,000 each today if their value was retained, but instead the price is roughly $25, or 0.005ETH.

如果它们的价值得以保留，如今每枚的价值将高达 350 澳元和 1,000 澳元，但实际价格约为 25 美元，即 0.005ETH。

The floor price of the majority of ArtBall units sits at between 0.006ETH and 0.017ETH, according to marketplace OpenSea.

根据市场 OpenSea 的数据，大多数 ArtBall 单位的底价在 0.006ETH 到 0.017ETH 之间。

It represents a huge loss in value for investors who backed the project, which saw balls at Melbourne Park – home of the Australian Open – linked to the NFT sales.

对于支持该项目的投资者来说，这意味着巨大的价值损失，该项目在澳大利亚网球公开赛的主场墨尔本公园举行，与 NFT 销售挂钩。

There are four owners who each occupy at least 100 units of the NFT.

有四位所有者，每人至少拥有 100 个 NFT 单位。

The programme was operated largely like an airline’s air miles programme, whereby rewards are earned through ownership.

该计划的运作方式很大程度上类似于航空公司的航空里程计划，通过所有权获得奖励。

Ground passes for finals week were up for grabs, and it appears existing unit owners have been able to redeem those tickets.

决赛周的地面通行证可供争夺，现有单位业主似乎已经能够兑换这些门票。

The UK has seen similar involvement from cryptocurrency and NFT businesses, including in the Premier League and Premiership Rugby.

英国也看到了加密货币和 NFT 企业的类似参与，包括英超联赛和英超橄榄球赛。

Though the level of NFT sales are not at their lowest period since their boom in the latter part of the previous decade, the average daily sales average currently sits at a lower point now than periods in every year since 2017, according to Statista.

根据 Statista 的数据，尽管 NFT 的销售水平并未达到上个十年后半段繁荣以来的最低水平，但目前的日平均销售量仍低于 2017 年以来的每年同期水平。

Roland Garros launched the “RG Game, Set & Match” NFT collection in 2022, with prices above the current floor of the Tennis Australia product on purchasing platform OpenSea.

罗兰·加洛斯于 2022 年推出了“RG Game, Set & Match”NFT 系列，其价格高于采购平台 OpenSea 上澳大利亚网球协会产品的当前底价。

Wimbledon and Andy Murray announced a NFT collaboration named “The Exposition” in 2023, with expected prices on the same marketplace around double the value of the Australian project. The US Open launched its first NFTs in 2021.

温布尔登和安迪·穆雷在 2023 年宣布了一项名为“The Exposition”的 NFT 合作，预计同一市场上的价格约为澳大利亚项目价值的两倍。美国网球公开赛于 2021 年推出了首批 NFT。