凱文哈特 (Kevin Hart) 的 NFT 不幸事件凸顯了數位資產的不確定未來

2022 年，著名演員 Kevin Hart 以 20 萬美元購買了 Bored Ape Yacht Club NFT，加入了名人參與加密貨幣的日益增長的趨勢。然而，他的 NFT 投資此後陷入低迷，最近以 47,000 美元的價格出售，導致重大損失。在這種下滑的情況下，分析師質疑 NFT 市場的長期生存能力，理由是研究表明大多數 NFT 缺乏價值。

Comedian Kevin Hart's Foray into NFTs and the Uncertain Future of the Market

喜劇演員凱文哈特 (Kevin Hart) 涉足 NFT 和市場的不確定未來

In the annals of celebrity involvement in the burgeoning cryptosphere, 2022 marked the entry of American actor and comedian Kevin Hart. Hart joined the growing ranks of A-listers who have flocked to the phenomenon of non-fungible tokens (NFTs), acquiring a Bored Ape Yacht Club NFT for 79.5 ETH, equivalent to $200,401, in a transaction facilitated by the cryptocurrency marketplace MoonPay.

在名人參與新興加密貨幣領域的編年史中，2022 年標誌著美國演員兼喜劇演員凱文哈特 (Kevin Hart) 的進入。 Hart 加入了越來越多湧入不可替代代幣(NFT) 現象的一線明星行列，在加密貨幣市場MoonPay 促成的交易中，以79.5 ETH（相當於200,401 美元）的價格購買了Bored Ape Yacht Club NFT 。

Launched in April 2021, the Bored Ape Yacht Club (BAYC) collection comprises 10,000 unique ape NFTs minted on the Ethereum blockchain. Hart's particular ape NFT depicts an ape adorned with a rainbow headpiece and a pinwheel. According to the BAYC website, the platform was founded by four friends with the mission to "build something (ridiculous)" and create aesthetically captivating digital art.

Bored Ape Yacht Club (BAYC) 系列於 2021 年 4 月推出，包含在以太坊區塊鏈上鑄造的 10,000 個獨特的 ape NFT。 Hart 的特殊猿 NFT 描繪了一隻戴著彩虹頭飾和風車的猿。據 BAYC 網站稱，該平台由四位朋友創立，其使命是「建造一些東西（荒謬的）」並創造具有美學魅力的數位藝術。

Initially, BAYC soared beyond expectations, amassing a fervent following and generating sales exceeding $1 billion in its inaugural year. However, in December 2022, the platform faced a legal challenge in the form of a class action lawsuit. The suit alleged that celebrities, including Hart, Stephen Curry, Snoop Dogg, Justin Bieber, Madonna, and others, had violated state and federal laws through their promotion of BAYC NFTs.

最初，BAYC 的業績飆升超出預期，贏得了狂熱的追隨者，成立第一年的銷售額就超過了 10 億美元。然而，2022 年 12 月，該平檯面臨集體訴訟形式的法律挑戰。訴訟稱，哈特、史蒂芬·庫裡、史努比狗狗、賈斯汀·比伯、麥當娜等名人透過推廣 BAYC NFT 違反了州和聯邦法律。

Yuga Labs, the company behind BAYC, vehemently denied the allegations. "In our view, these claims are opportunistic and parasitic," a company spokesperson told the cryptocurrency news outlet Decrypt. "We strongly believe that they are without merit, and look forward to proving as much."

BAYC 背後的公司 Yuga Labs 強烈否認了這些指控。 「我們認為，這些說法是機會主義和寄生性的，」一位公司發言人告訴加密貨幣新聞媒體 Decrypt。 “我們堅信他們沒有優點，並期待證明這一點。”

On March 25, 2023, Hart parted ways with his BAYC NFT, selling it for 13.65 ETH, equivalent to $47,000—a significant markdown from his initial investment of over $200,000, according to ZyCrypto. The outlet characterized the reported sale as an "81% discount," implying that Hart had incurred a substantial loss. The site also noted that analysts are expressing concerns about the long-term sustainability of the NFT market in light of Hart's sale.

據 ZyCrypto 稱，2023 年 3 月 25 日，Hart 與他的 BAYC NFT 分道揚鑣，以 13.65 ETH（相當於 47,000 美元）的價格出售，這比他超過 20 萬美元的初始投資大幅下降。該媒體將報告中的銷售描述為“81％的折扣”，這意味著哈特遭受了巨大損失。該網站還指出，鑑於 Hart 的出售，分析師對 NFT 市場的長期可持續性表示擔憂。

In September 2023, dappGambl, a platform that tracks NFT data, conducted an analysis of over 73,000 NFT collections and concluded that "the vast majority of NFTs are worthless."

2023 年 9 月，追蹤 NFT 資料的平台 dappGambl 對超過 73,000 個 NFT 集合進行了分析，得出的結論是「絕大多數 NFT 毫無價值」。

"Of the 73,257 NFT collections we identified, an eye-watering 69,795 of them have a market cap of 0 Ether (ETH)," the report stated. "This statistic effectively means that 95% of people holding NFT collections are currently holding onto worthless investments. Having looked into those figures, we would estimate that 95% to include over 23 million people whose investments are now worthless."

報告指出：“在我們發現的 73,257 個 NFT 集合中，令人瞠目結舌的 69,795 個 NFT 的市值為 0 以太坊 (ETH)。” 「這項統計數據實際上意味著，持有NFT 收藏的人中有95% 目前持有毫無價值的投資。在研究了這些數字後，我們估計95% 的人中包括超過2,300 萬人，他們的投資現在已經毫無價值。”

Despite the financial setback incurred from his NFT sale, Hart remains one of the highest-earning entertainers globally, with an estimated net worth of $450 million.

儘管哈特因出售 NFT 而遭受財務挫折，但他仍然是全球收入最高的藝人之一，估計淨資產達 4.5 億美元。

Born in Philadelphia, Pennsylvania, on July 6, 1979, Hart's comedy career began with an amateur night performance at a local club. He went on to appear on ABC's "The Big House," but his comedy style failed to resonate with audiences, leading to the show's cancellation after only six episodes.

哈特於 1979 年 7 月 6 日出生於賓夕法尼亞州費城，他的喜劇生涯始於當地俱樂部的業餘夜間表演。他繼續出演美國廣播公司的《大房子》，但他的喜劇風格未能引起觀眾的共鳴，導致該劇僅播出六集就被取消。

Drawing inspiration from comedians like Chris Tucker, Hart revamped his act in an effort to revitalize his career. The year 2006 marked a turning point with the release of his debut stand-up comedy album, "I'm a Little Grown Man," which solidified his status as a rising star. His subsequent albums, "Seriously Funny" (2010), and others released in 2011 and 2013, further cemented his reputation as a comedic force.

哈特從克里斯·塔克等喜劇演員那裡汲取靈感，改進了自己的表演，努力重振自己的職業生涯。 2006年是一個轉捩點，他發行了首張單口喜劇專輯《我是一個小大人》，這鞏固了他作為後起之秀的地位。他隨後的專輯《Seriously Fun》（2010 年）以及 2011 年和 2013 年發行的其他專輯進一步鞏固了他作為喜劇力量的聲譽。

Hart's success in comedy opened doors to acting roles in films such as "The 40-Year-Old Virgin," "Soul Plane," and "Little Fockers," propelling him to movie stardom. He has since appeared in numerous films.

哈特在喜劇方面的成功為他在《四十歲的處女》、《靈魂飛機》和《小混蛋》等電影中扮演角色打開了大門，使他成為電影明星。此後他出現在許多電影中。

Beyond his success in comedy and movies, Hart has also ventured into event hosting. In 2012, he presided over the MTV Award show and other prominent events. His entrepreneurial endeavors include the launch of an underwear line with Tommy John and a comedy streaming service called Laugh Out Loud, which also features a radio show.

除了在喜劇和電影方面取得成功之外，哈特還涉足活動主持領域。 2012年，他主持了MTV頒獎典禮等重要活動。他的創業活動包括與 Tommy John 合作推出內衣系列，以及名為 Laugh Out Loud 的喜劇串流服務，該服務還提供廣播節目。

Hart has also forged partnerships with brands such as Samsung, Wrangler, AT&T, and Mountain Dew. In 2019, he founded HartBeat Productions, which employs over 40 individuals and manages Hart's film, television, comedy, and radio productions.

Hart 也與三星、Wrangler、AT&T 和 Mountain Dew 等品牌建立了合作夥伴關係。 2019 年，他創立了 HartBeat Productions，該公司擁有 40 多名員工，負責管理 Hart 的電影、電視、喜劇和廣播製作。

Kevin Hart's foray into NFTs and the subsequent sale of his BAYC NFT at a significant loss have raised questions about the long-term viability of the NFT market. As more individuals invest in NFTs, concerns mount regarding the underlying value of these digital assets, especially as analysts predict that the majority of NFT collections may prove to be worthless. However, Hart's success in comedy and across the entertainment industry underscores his ability to adapt and thrive, even amidst market fluctuations.

Kevin Hart 進軍 NFT 以及隨後以巨額虧損出售其 BAYC NFT，引發了人們對 NFT 市場長期生存能力的質疑。隨著越來越多的人投資 NFT，人們對這些數位資產的潛在價值越來越擔憂，特別是分析師預測大多數 NFT 收藏品可能毫無價值。然而，哈特在喜劇和整個娛樂產業的成功凸顯了他即使在市場波動的情況下也能適應和蓬勃發展的能力。