GameStop Corp.再次引起海浪，這次是高風險的加密貨幣

GameStop Corp.再次引起海浪，這次以高風險轉移到加密貨幣中。這家掙扎的視頻遊戲零售商計劃將13億美元的可轉換債券出售給比特幣購買

GameStop Corp. (NYSE:GME) is venturing into cryptocurrency once again, aiming to sell $1.3 billion in convertible bonds to finance Bitcoin purchases, adopting a strategy popularized by MicroStrategy (NASDAQ:MCR).

GameStop Corp.（NYSE：GME）再次冒險進入加密貨幣，旨在將13億美元的可轉換債券出售給融資比特幣購買，採用由MicroStrategy（Nasdaq：MCR）推廣的策略。

The struggling video game retailer plans to add Bitcoin as a treasury reserve asset, shifting its financial strategy.

這家掙扎的視頻遊戲零售商計劃將比特幣作為國庫券儲備資產，從而改變其財務策略。

This move follows a report by The Block, which stated that investors appear to be growing more cautious regarding companies using bond sales to fund Bitcoin purchases.

此舉遵循該街區的一份報告，該報告稱投資者對使用債券銷售資金購買比特幣購買的公司似乎越來越謹慎。

Investors were more receptive when MicroStrategy launched its Bitcoin-backed bonds in late 2024. However, recent offerings from the firm have seen decreased demand, leading to adjustments in the bond terms.

當MicroStrategy在2024年底推出了其比特幣支持的債券時，投資者更加接受。但是，該公司最近的產品的需求減少，導致債券條款的調整。

In November, MicroStrategy sold $1 billion in convertible bonds with a 55% conversion premium.

11月，MicroStrategy以55％的轉換保費出售了10億美元的可轉換債券。

This premium has now decreased to 35% and 40% for GameStop’s bonds, which will mature in 2030.

GameStop的債券現在已降至35％和40％，這將在2030年成熟。

The bonds are also convertible into shares of GameStop’s common stock at a price per share of $81.63, and they will pay a coupon rate of 0%.

這些債券還可以以每股81.63美元的價格轉換為GameStop普通股的股票，他們將支付0％的息票利率。

The video game retailer’s move comes as it battles its own struggles.

視頻遊戲零售商的舉動是在與自己的鬥爭作鬥爭的過程中。

GameStop’s fourth-quarter revenue sank 28% to $1.28 billion, lagging behind analysts’ estimates of $1.3 billion.

GameStop的第四季度收入下跌了28％至12.8億美元，落後於分析師的估計13億美元。

Sales of hardware, accessories, and software also took a hit, declining by 27%, 27%, and 26%, respectively.

硬件，配件和軟件的銷售也受到了打擊，分別下降了27％，27％和26％。

Despite the bleak report, investors are anticipating a turnaround in the second half of 2024 as the company rolls out its new subscription service, Gamepass.

儘管報告了慘淡的報告，但由於該公司推出了新的訂閱服務GamePass，投資者預計在2024年下半年會有轉機。

GameStop isn’t selling new shares to raise cash. Instead, it’s pulling in $1.3 billion through convertible bonds.

GameStop沒有出售新股份來籌集現金。相反，它通過可轉換債券賺了13億美元。

That way, shareholders don’t immediately feel the impact, but it also means the company is betting big on Bitcoin’s price swings. If Bitcoin makes a strong comeback, this could be a smart play. If not, GameStop might find itself in an even tougher spot financially.

這樣，股東就不會立即感受到影響，但這也意味著該公司在比特幣的價格波動上大放異彩。如果比特幣強烈捲土重來，這可能是一場明智的遊戲。如果沒有，GameStop可能會發現自己在財務上更加艱難。

As more businesses follow this Bitcoin-backed funding approach, it will be interesting to see how long it takes for regulators to intervene.

隨著越來越多的企業遵循這種支持比特幣支持的資金方法，查看監管機構干預需要多長時間會很有趣。