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加密貨幣新聞文章

Floki 在橄欖球超級聯賽中推出令人興奮的場邊 LED 廣告活動

2025/01/22 06:59

Floki 在英國橄欖球聯盟的頂級賽事——橄欖球超級聯賽中推出了激動人心的場邊 LED 廣告活動。

Floki 在橄欖球超級聯賽中推出令人興奮的場邊 LED 廣告活動

Floki has secured a significant pitch side LED advertising campaign in the Rugby Super League, the top-tier competition of the British Rugby League. The initiative will see 150 minutes of LED advertisements throughout the 2025 season, projecting an impressive 110 million impressions within the UK market alone. These numbers do not account for matches aired by the BBC, which generally attract even greater viewership, nor do they include the international audience metrics.

Floki 在英國橄欖球聯盟的頂級賽事——橄欖球超級聯賽中獲得了重要的球場側 LED 廣告活動。該計劃將在 2025 年整個季節投放 150 分鐘的 LED 廣告,預計僅在英國市場的展示次數就將達到 1.1 億次。這些數字並未考慮 BBC 轉播的比賽(通常會吸引更多觀眾),也不包括國際觀眾指標。

The move is set to propel Floki into the living rooms of Rugby League enthusiasts, who frequently mirror the characteristics of prospective crypto investors — they tend to be affluent, brand-aware, and deeply engaged with their communities. In the UK, Sky Sports continues to dominate as the main broadcaster for the Super League, ramping up its live game coverage to an impressive 170 matches for the 2025 season. The BBC enhances its offering with 15 live matches annually, alongside highlights and regional coverage, thereby expanding its footprint across the UK.

此舉旨在將 Floki 推入橄欖球聯盟愛好者的客廳,這些愛好者經常反映潛在加密貨幣投資者的特徵——他們往往富裕、有品牌意識,並深入參與社群。在英國,天空體育繼續作為超級聯賽的主要轉播商佔據主導地位,其 2025 賽季的比賽直播報道數量增加到令人印象深刻的 170 場比賽。 BBC 每年透過 15 場現場比賽以及精彩集錦和地區報道來增強其服務,從而擴大其在英國的足跡。

The Super League’s global influence is expanding rapidly. As we gear up for the 2024 season, exciting broadcasting agreements have been unveiled in pivotal regions including Australia, Canada, Asia, and Africa. Networks such as Fox Sports, NITV, Rogers Media, Premier Sports Asia, and ESPN Africa are playing a pivotal role in broadening the league’s international audience.

中超聯賽的全球影響力正在迅速擴大。在我們為 2024 年賽季做準備之際,澳洲、加拿大、亞洲和非洲等關鍵地區公佈了令人興奮的轉播協議。 Fox Sports、NITV、Rogers Media、Premier Sports Asia 和 ESPN Africa 等網絡在擴大聯盟的國際受眾方面發揮關鍵作用。

Floki’s campaign is set to make a splash in around 50 matches during the Super League season, kicking off with high-stakes clashes like Wigan Warriors vs. Leigh Leopards on February 13 and wrapping up with standout matchups such as Wigan Warriors vs. Warrington Wolves in Las Vegas on March 1. The Super League attracts impressive domestic TV audiences, with viewership numbers soaring to 600,000 per match.

弗洛基的賽季將在超級聯賽賽季的約50 場比賽中大放異彩,以2 月13 日維岡勇士隊對陣利豹隊等高風險比賽拉開帷幕,並以2 月13 日維岡勇士隊對沃靈頓狼隊等精彩對決作為結束。

A New Frontier

新領域

In a landscape where many sports are flooded with crypto sponsorships, Rugby League presents a unique and largely unexplored opportunity. This allows Floki to differentiate itself and build deeper relationships with its fanbase. The absence of competition in the crypto advertising arena presents Floki with a unique chance to forge powerful brand connections.

在許多運動充斥著加密貨幣贊助的情況下,橄欖球聯盟提供了一個獨特且很大程度上尚未開發的機會。這使得 Floki 能夠脫穎而出並與其粉絲群建立更深的關係。加密廣告領域缺乏競爭為 Floki 提供了建立強大品牌連結的獨特機會。

The Super League’s expanding global footprint and loyal fanbase create a prime opportunity for Floki to enhance its visibility and solidify its standing in the realms of sports and cryptocurrency.

超級聯賽不斷擴大的全球影響力和忠實的粉絲群為 Floki 提高其知名度並鞏固其在體育和加密貨幣領域的地位創造了絕佳的機會。

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