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加密貨幣新聞文章

達娜·懷特(Dana White)的Power Slap Property正在隆隆平台上移動,現在將在YouTube上播出活動

2025/03/04 01:09

自2022年以來,UFC的官方區塊鏈物流公司Vechain簽署了一個單獨的讚助,以成為Power Slap的冠軍贊助商

達娜·懷特(Dana White)的Power Slap Property正在隆隆平台上移動,現在將在YouTube上播出活動

Dana White’s Power Slap property is moving off the Rumble platform and will now air its events on YouTube, and the UFC CEO has also found a sponsor to help finance the switch.

達娜·懷特(Dana White)的Power Slap Property正在從隆隆聲平台上移動,現在將在YouTube上播放活動,UFC首席執行官還找到了一個贊助商來幫助融資開關。

Vechain, which has been the official blockchain logistics company of the UFC since 2022, is signing a separate sponsorship to become title sponsor of Power Slap’s events and the official crypto token of the property. The deal is being announced this afternoon, with terms not being disclosed but it is believed to be for multiple years in length and eight-figures in value. The company, which is based in the small European country of San Marino, will have its name on all of Power Slap’s events starting with this weekend’s Power Slap 12 at the Fontainebleau resort in Vegas that will be airing on the YouTube platform owned by Google parent company Alphabet. It appears that Power Slap will be taking the money from Vechain to help subsidize it now airing on YouTube, after Power Slap previously received a rights fee from Rumble. The assets that Vechain will receive include broadcast integrations, brand placement on athletes’ kits and event marketing materials such as posters and promotional backdrops at press conferences, as well as social media content.

自2022年以來,Vechain一直是UFC的正式區塊鏈物流公司,他正在簽署一個單獨的讚助,以成為Power Slap的事件的冠軍贊助商和該物業的官方加密代幣。該交易今天下午宣布,沒有披露條款,但據信它的長度和八位數的價值。該公司位於歐洲小國聖馬力諾(San Marino),將在本週末在拉斯維加斯的Fontainebleau Resort的Power Slap 12開始,在Vegas的Power Slap的所有活動中,該活動將在Google母公司Alphabet擁有的YouTube平台上播出。在Power Slap先前收到Rumble的權利費之後,Power Slap將從Vechain拿走這筆錢,以幫助現在在YouTube上進行補貼。 Vechain將收到的資產包括廣播整合,運動員套件的品牌放置以及新聞發布會上的海報和促銷背景等活動營銷材料以及社交媒體內容。

White: “I believe in Power Slap. I’ve been saying it since Day 1. How do I bring it to as many eyeballs as possible? I have offers right now from linear TV, (but) we’re going to go with Vechain. (Vechain Founder Sunny Lu) is looking at us as the marketing side of his business. Instead of building a whole marketing team and starting to spend money on marketing, we will be the marketing side of Vechain through Power Slap and the things we’re going to do on YouTube and influencers and all the other things we’re doing.”

懷特:“我相信權力一巴掌。我從第一天開始就說。如何將其帶到盡可能多的眼球上?我現在有線性電視的報價,但是我們將與Vechain一起使用。 (Vechain創始人Sunny Lu)將我們視為他業務的營銷方面。與其建立整個營銷團隊並開始花錢在營銷上,我們將通過Power Slap以及我們將在YouTube,有影響力的人以及我們正在做的所有其他事情上做的事情成為Vechain的營銷方面。”

SLAPPED SILLY: While this isn’t a traditional media rights deal between a property and a media company, White said he and his team had their first meeting with YouTube last week about working together to help with things like getting Power Slap exposure on the home page of the service when matches are taking place.

愚蠢的笑聲:雖然這不是房地產與媒體公司之間的傳統媒體權利協議,但懷特說,他和他的團隊上週與YouTube首次開會,涉及共同努力,以幫助諸如比賽時在服務的主頁上獲得Power Slap曝光。

While Power Slap had offers from linear TV companies, White noted that traditional media companies are becoming increasingly disciplined on their spending and the market is crowded with combat sports entities trying to land deals.

儘管Power Slap來自線性電視公司的報價,但懷特指出,傳統媒體公司的支出越來越紀律,市場擠滿了試圖獲得交易的戰鬥體育實體。

White: “Now, I don’t sit around and f***ing wait for anyone or anything. I believe in Power Slap, I’ve seen how it performs, I know what it can do, so we go out and we just f***ing make s*** happen. We went out and did our own rights deal, and we’re going to do it ourselves.”

懷特:“現在,我不坐在周圍等待任何人或任何東西。我相信電力耳光,我已經看到了它的性能,我知道它可以做什麼,所以我們出去了,我們只是讓S ***實現了。我們出去做自己的權利協議,我們將自己做。”

WHAT’S NEXT? Among those who have shown interest in hosting Power Slap events is Saudi Arabia, which hosted Power Slap 11 in January. According to White, Saudi General Entertainment Authority Chairman Turki Alalshikh has secured four more Power Slap events to be held in the Middle Eastern kingdom this year and an additional two next year. Execs with Power Slap also continue to work on getting the sport sanctioned in more states around the U.S., with Florida, Texas, Nevada and California all now approved and Missouri, Kansas and Louisiana not far behind.

接下來是什麼?在那些對舉辦電力巴掌事件的興趣的人中,是沙特阿拉伯,該阿拉伯在一月份舉辦了第11次Power Slap。根據懷特的說法,沙特一般娛樂局主席圖爾基·阿拉爾西克(Turki Alalshikh)在今年在中東王國舉行了另外四場強力拍打活動,明年又舉行了兩次。電力巴掌的高管還繼續致力於在美國各地的更多州批准這項運動,佛羅里達,德克薩斯州,內華達州和加利福尼亞州現在都批准了這項運動,密蘇里州,堪薩斯州和路易斯安那州不遠。

Founded in 2022, Power Slap has over 22 million social media followers combined.

Power Slap成立於2022年,擁有超過2200萬個社交媒體追隨者。

Meanwhile, White confirmed to SBJ that Thrill One Sports & Entertainment and Power Slap have merged as corporate entities, in a previously unreported development. Thrill One is the sports and entertainment holding company White is involved with alongside former UFC owner Lorenzo Fertitta, with assets including Street League Skateboarding and Nitrocircus. Thrill One also owns the Nitrocross rallycross racing series, but it shut down that property in the middle of the season last year and is examining options for its future, including selling it, sources say. Endeavor still owns 10% of Power Slap, White said.

同時,懷特向SBJ證實,在以前未報告的發展中,一項體育與娛樂和力量一巴掌已合併為公司實體。 Thrill One是White的體育和娛樂控股公司與前UFC老闆Lorenzo Fertitta一起參與其中,其中包括Street League Skateboarding和Nitrocircus。消息人士稱,Thrill One還擁有Nitrocross RallyCross Racing系列,但它在去年中期關閉了該物業,正在研究其未來的選擇,包括出售它。懷特說,努力仍然擁有10%的電力巴掌。

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