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作為杜拜區塊鏈生活會議的贊助商,世界領先的加密貨幣交易所之一 Bitget 展示了其快速成長和擴大加密貨幣採用的願景。
At the Blockchain Life conference in Dubai, Bitget, a leading global cryptocurrency exchange and sponsor, showcased its rapid growth and vision for expanding crypto adoption. During her keynote speech, Gracy Chen, CEO of Bitget, highlighted the company’s impressive achievements, strategies, and plans for driving mass crypto adoption.
在杜拜舉行的區塊鏈生活會議上,全球領先的加密貨幣交易所和贊助商 Bitget 展示了其快速成長和擴大加密貨幣採用的願景。 Bitget 執行長 Gracy Chen 在主題演講中強調了該公司在推動加密貨幣大規模採用方面所取得的令人印象深刻的成就、策略和計劃。
Tenfold Growth in a Bear Market
熊市十倍增長
Chen highlighted Bitget’s remarkable expansion since she took charge in 2022, despite the prolonged bear market. The exchange has grown from 150 to over 1,500 employees and now handles daily trading volumes of around $10 billion. Bitget now ranks among the top five global cryptocurrency exchanges, catering to over 45 million users worldwide.
陳強調了自 2022 年上任以來,儘管經歷了長期的熊市,但 Bitget 仍取得了顯著的擴張。該交易所的員工數量已從 150 名增加到 1,500 多名,目前每天處理的交易量約為 100 億美元。 Bitget 目前已躋身全球前五大加密貨幣交易所,為全球超過 4,500 萬用戶提供服務。
She attributed this success to Bitget’s results-driven culture, which is supported by its Objectives and Key Results (OKR) system.
她將這一成功歸功於 Bitget 以結果為導向的文化,並得到其目標和關鍵結果 (OKR) 系統的支持。
“Our meritocratic approach ensures that individual contributions are recognized based on measurable impact, allowing us to avoid distractions like office politics and focus on steady growth,” she stated.
她表示:“我們的精英管理方法確保個人貢獻根據可衡量的影響得到認可,從而使我們能夠避免辦公室政治等乾擾,並專注於穩定增長。”
Expanding the Crypto Ecosystem Through Partnerships and Education
透過合作和教育擴大加密生態系統
Bitget's success extends beyond its core exchange services. According to Chen, the company's ecosystem, which includes the Foresight X incubator, Foresight Ventures (a $400 million AUM venture fund), and Foresight News, plays a vital role in supporting Web3 projects.
Bitget 的成功不僅限於其核心交易服務。 Chen 表示,該公司的生態系統,包括 Foresight X 孵化器、Foresight Ventures(資產管理規模 4 億美元的風險基金)和 Foresight News,在支援 Web3 專案方面發揮著至關重要的作用。
The integrated ecosystem provides essential resources such as media coverage, wallet integration, and listing opportunities for emerging projects.
整合的生態系統為新興專案提供了媒體報告、錢包整合和上市機會等必要資源。
Chen also emphasized the significance of strategic partnerships in Bitget's growth. Collaborations with sports organizations like Juventus, Leo Messi, Turkish athletes, and LALIGA have notably increased Bitget's global visibility.
陳也強調了策略夥伴關係對Bitget發展的重要性。與尤文圖斯、裡奧·梅西、土耳其運動員和 LALIGA 等體育組織的合作顯著提高了 Bitget 的全球知名度。
These partnerships have enabled Bitget to introduce crypto to new audiences and build trust in the industry, ultimately attracting users who may have been hesitant to engage with digital assets.
這些合作夥伴關係使 Bitget 能夠向新受眾介紹加密貨幣並建立行業信任,最終吸引那些可能對參與數位資產猶豫不決的用戶。
Mass Adoption Fueled by Education Initiatives
教育措施推動大規模採用
Education has been another cornerstone of Bitget's strategy for driving mass adoption. Initiatives like Blockchain4Her and Blockchain4Youth—each backed by $10 million over five years—aim to attract more women and young people to the crypto world by offering mentorship, education, and real-world opportunities.
教育一直是 Bitget 推動大規模採用策略的另一個基石。 Blockchain4Her 和 Blockchain4Youth 等計畫在五年內各獲得 1000 萬美元的支持,旨在透過提供指導、教育和現實世界的機會來吸引更多女性和年輕人進入加密貨幣世界。
“These initiatives are crucial to broadening crypto's reach and fostering a more inclusive and equitable future,” Chen noted.
「這些措施對於擴大加密貨幣的影響範圍和促進更加包容和公平的未來至關重要,」陳指出。
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