Education company Genius Group Limited announced an increase in its Bitcoin (BTC) treasury to $35 million on Monday, as part of its ongoing strategy to amass $120 million in the primary cryptocurrency.
The latest purchase of $5 million in Bitcoin brings the company's total holdings to 372 BTC at an average acquisition price of $94,047 per coin.
"This purchase follows Genius Group's announcement of its ‘Bitcoin-first’ strategy in early November, a move that has seen the company's stock price (NYSE:GNS) soar over 1,100% since the strategy was unveiled," the press release noted.
The company's Bitcoin treasury is valued at $35 million as of Jan. 9, reflecting the current Bitcoin price of around $94,000. With Genius Group's market capitalization at $42 million, its BTC-to-price ratio stands at 83%.
To further grow its Bitcoin treasury, Genius Group has increased its loan with Arch Lending from $10 million to $14 million, maintaining a loan-to-value ratio of 40%.
The company is heavily leveraging crypto-backed loans to fund its reserves without selling Bitcoin, in line with its strategy of allocating 90% or more of its reserves to Bitcoin.
Genius Group, which integrates AI solutions into education, views Bitcoin as a key component of its financial strategy.
"We believe that Bitcoin is the future of finance and are excited to be able to add it to our balance sheet. This purchase is a key part of our strategy to become a leading Web3 company," said CEO Roger Hamilton.
The company's "Bitcoin-first" strategy also aligns with its broader plans to incorporate blockchain technology into its AI-powered educational platforms.
These plans include implementing on-chain certifications and reward systems using Bitcoin's Lightning Network.
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