Ye Unveils Plans to Launch a Cryptocurrency Called “Swasticoin,” Claims High Demand for the Digital Asset Despite Widespread Backlash

His announcement, reportedly tied to a decentralized exchange, comes as he continues to face criticism for antisemitic remarks.

Rapper and fashion mogul Ye, formerly known as Kanye West, has announced plans to launch a cryptocurrency called “Swasticoin,” sparking immediate backlash.

Ye’s announcement, which appears to be linked to a decentralized exchange, comes as he continues to face criticism for making antisemitic remarks.

The announcement was made on a social media platform, where Ye teased the launch by asking, “Would a Jewish person buy my meme coin if it was called the s####### coin?” He later claimed that those who had denounced his past comments were now eager to obtain the new token.

“PEOPLE WHO DIDN’T LIKE THE NAZI POSTS HITTING ME UP FOR THE CA ON MY SWASTACOIN,” Ye wrote on X, formerly known as Twitter.

Ye’s announcement follows months of controversy surrounding the rapper, who earlier this year declared, “I’m a Nazi” and “I love Hitler” in a series of posts on X.

He has repeatedly refused to apologize for his statements about Jewish people, insisting that he is no longer “controlled” by them.

The coin’s provocative name has quickly fueled debate, with many questioning Ye’s motivations and others speculating on its potential reception in the cryptocurrency market.

His decision to closely follow only Changpeng “CZ” Zhao, the former CEO of Binance, on social media has further stoked discussion within the crypto community, especially after Zhao weighed in.That one retweet got him to 33.2m followers? wow. 🤔 https://t.co/IXz4eweQcc

CZ 🔶 BNB (@cz_binance) February 22, 2025

That one retweet got him to 33.2m followers? wow. 🤔 https://t.co/IXz4eweQcc

Ye’s latest venture comes just weeks after he aired a controversial Super Bowl advertisement directing viewers to his online store. The site briefly sold a T-shirt featuring a black s####### before being removed from Shopify.