95% of Virtual Asset Investors in Argentina, Brazil, Colombia and Mexico Plan to Increase Purchases by 2025

CoinDesk, a virtual asset media outlet, said in a survey conducted by Binance Research on the 23rd (local time) that 40

Four Latin American countries are seeing a surge in interest among investors for virtual assets, with 95% of those surveyed expressing plans to increase their purchases by 2025, according to a survey by Binance Research.

The survey, conducted by virtual asset media outlet CoinDesk on the 23rd (local time), found that 40.1 percent of investors in four countries - Argentina, Brazil, Colombia and Mexico - plan to buy additional virtual assets within the next three months, with 15.3 percent considering an investment within six months and 39.7 percent within 12 months. Taken together, 95.1% have an investment plan, and only 4.9% have no intention.

Half of the respondents said they had held virtual assets for more than a year. They cited high earnings expectations, financial freedom, portfolio diversification, privacy protection, and asset protection as the main motives for investment. The total number of people surveyed was more than 10,000.

Latin America saw the world's fastest growth in 2024, with virtual assets expanding by 116%. Currently, there are 55 million virtual asset users in the region, making up about 10% of the world's virtual asset users.

The rapid growth of the virtual asset market in the region can be attributed to several factors, including rising asset prices, improving regulations and the launch of new financial products such as virtual asset exchange-traded funds (ETFs).

Recently, Brazil took the lead in institutionalizing the virtual asset market by approving the world's first XRP ETF.

In Argentina, the local currency, the peso, is highly volatile. It tends to contain stablecoins such as Tether (USDT). Tether is a representative of stablecoins and is a cryptocurrency designed to maintain the same value as the U.S. dollar.

Colombia is one of the countries where the use of virtual currency is increasing as an alternative because the traditional financial system does not fully embrace the financially underprivileged. Mexico has high utilization of virtual assets in international remittances with the U.S. and other countries that border each other.

"Latin America is a region where the virtual asset industry is rapidly growing, and the results of this study are consistent with our operational experience," said Guilherme Nazar, vice president of Binance Latin America.