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Cryptocurrency News Articles
Trump's Digital Asset Push Grows With TRUMP Metaverse, NFT Platform
Mar 01, 2025 at 01:19 am
The Trump Organization is expanding its presence in the digital asset and blockchain ecosystem with a new trademark filing for “TRUMP”.
output: Among the trademarks is one for "TRUMP: The Official Impact Series NFT’s,” which will be used for NFTs sold on a new platform offering a marketplace for NFTs and cryptocurrency.
The new filing is part of a broader push by the Trump Organization to expand its presence in the digital asset and blockchain ecosystem.
According to the filing, the TRUMP trademark will be used for a variety of purposes, including:
A metaverse platform
A non-fungible token (NFT) trading platform
Services related to business, real estate, public service, fundraising, and hospitality management
The NFT platform will feature authenticated collectibles from President Donald Trump.
The initiative is part of the Trump family’s increasing involvement in the digital asset space.
World Liberty Financial (NASDAQ:WPHI), a company backed by the Trump family through an investment vehicle, disclosed in a recent Form 4 filing that the Sameet Mann-led hedge fund completed a $10M purchase of WLFI stock and a $125K investment in another company, SEI.
Earlier this month, Trump Media and Technology Group (NYSE: Trump) filed trademarks for six investment products in sectors such as Bitcoin, energy, and exchange-traded funds.
The new trademarks are part of a broader strategy by the Trump Organization to capitalize on the growing popularity of cryptocurrencies and NFTs.
The Trump Organization is also planning to launch a new line of Trump-branded merchandise that will be sold in the metaverse.
This move is part of a broader trend of brands expanding their presence in the metaverse as the demand for unique experiences and exclusive content increases.
As brands like Trump’s venture into new revenue streams, they are opening up possibilities for monetizing digital assets and engaging consumers in novel ways within the metaverse.
This initiative showcases the adaptability of brands in an evolving technological landscape.
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