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Cryptocurrency News Articles

TONcoin-Fueled Economy Thrives in Telegram Ecosystem, Leading to Token's Stellar Performance

Apr 16, 2024 at 07:02 pm

Telegram's adoption of TON is creating a tokenized economy within the messaging platform. The recent launch of the Open League rewards program has brought a surge of users to the TON blockchain, contributing to a 15% price increase for the TON token and increased open interest, indicating an influx of new investment and a shift towards a TON-based economy.

TONcoin-Fueled Economy Thrives in Telegram Ecosystem, Leading to Token's Stellar Performance

Toncoin-Based Economy Flourishes in Telegram's Ecosystem, Propelling Token's Outperformance

Introduction

A paradigm shift is underway within the messaging behemoth Telegram, as the platform's embrace of toncoin (TON) payments for advertising and the initiation of the Open League reward program have catalyzed the token's adoption, propelling its value to new heights.

TON Outperforms Broader Market

Amidst a sluggish cryptocurrency market, TON has emerged as a notable outperformer, registering a 15% gain this month. Buoyed by the surging demand, it has ascended to record highs, eclipsing the $7 threshold, while market leaders like Bitcoin (BTC) and the CoinDesk 20 Index have experienced significant declines. Notably, open interest in TON perpetual futures has surged over 17% to $160 million, further bolstering its bullish momentum.

Telegram's TON Integration

The catalyst behind TON's remarkable performance stems from Telegram's strategic integration of the cryptocurrency into its vast ecosystem. In February, Telegram introduced an innovative advertising revenue-sharing mechanism for channel owners, where 50% of the proceeds generated from ad displays is distributed exclusively in TON. Given that Telegram channels garner an astronomical 1 trillion views per month, channel owners with a minimum of 1,000 subscribers stand to reap substantial rewards.

Open League Program

Moreover, the Open League program, launched on April 1, is further fueling the adoption of TON. This reward strategy is designed to incentivize community participation in ecosystem development. TON Foundation has pledged to distribute 30 million TON, valued at $188 million, through various channels, including quests, airdrops, and liquidity pools on TON's decentralized exchanges.

Flywheel Effect

The Open League program is expected to drive millions of Telegram users to the blockchain, establishing TON as the preferred platform for consumer products and marketplaces. This influx of users will create a self-reinforcing flywheel effect, stimulating the growth of Ton-based projects and further enhancing the ecosystem's value proposition.

Conclusion

Telegram's embrace of TON has set the stage for a thriving economy within the messaging platform. The advertising revenue-sharing program and the Open League reward strategy have ignited a surge in user adoption, fueling TON's outperformance and positioning it as a potential gateway to mass crypto adoption. As the ecosystem matures and more users flock to Telegram to experience its Web3 offerings, the prospects for TON appear increasingly promising.

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Other articles published on Jan 03, 2025