Rollblock Rallies Amid Huge GambleFi Potential, Can It Steal the Spotlight from OG Memecoins Like Bonk, Pepe, and Dogwifhat?

Despite being an $85 billion industry, online gambling remains plagued by fraud. Data shows that iGaming fraud increased by 60% between 2022 and 2024

Memecoins like Bonk, Pepe, and Dogwifhat had a wild ride in 2024, surging thousands of percent at the height of memecoin mania. However, as 2025 begins, these tokens are facing a sharp downturn.

Bonk, once trading at over $0.0001, has now crashed to $0.000028. Despite being up 280% year-to-date, Bonk has lost over 70% of its value in the past month.

Pepe also experienced a downturn after reaching an all-time high of $0.000027. Selling pressure caused the meme coin to drop to $0.000018 as early investors and whales cashed out.

Meanwhile, Dogwifhat, which soared to over $4 in December, has now fallen below the $1.60 mark. After rising over 47,000% in 2024, Dogwifhat is now facing bearish pressure.

But while these memecoins falter, another project is making waves in the gambling and Web3 space. Enter Rollblock, a GambleFi protocol that aims to revolutionize online gambling.

Despite being a relatively new project, Rollblock has quickly gained attention due to its unique protocol and revenue-sharing model. But how exactly does Rollblock plan to outshine OG memecoins like Bonk, Pepe, and Dogwifhat in 2025? Let’s dive in and explore.

Rollblock: A Closer Look at the GambleFi Protocol

Online gambling is a massive industry, valued at around $85 billion. However, fraud and scams are still rampant in this sector. According to data, iGaming fraud increased by 60% between 2022 and 2024.

This problem is only expected to worsen as the online gambling market continues to grow. But one protocol aims to change this narrative and capitalize on the iGaming industry’s potential.

Enter Rollblock, a GambleFi protocol that aims to bring transparency and trust to online gambling. The protocol integrates more than 7,000 AI-powered games from 10 different iGaming providers.

Unlike traditional online casinos, Rollblock ensures that all games are played on-chain. This move eliminates the possibility of the house tampering with the outcome of any game.

Moreover, Rollblock’s focus on trust and transparency is paying off. In December, the protocol recorded more than $1.75 million in wagers and experienced a 600% spike in sign-ups and deposits. These numbers are expected to double by January 2025.

At the heart of the Rollblock ecosystem lies its native utility token, RBLK. Unlike meme coins such as Bonk, Dogwifhat, and Pepe, RBLK stands out due to its revenue-sharing model.

The protocol uses 30% of its revenue to buy back Rollblock from the open market. Out of the purchased tokens, 60% are burned, while the remaining 40% are distributed as staking rewards.

Currently priced at $0.045, RBLK has already delivered over 330 returns for early investors, largely thanks to this mechanism. Analysts predict that RBLK could become the first 100x gem once it hits the open market.