Moon Active Reportedly Lays Off Dozens of Employees Despite Coin Master's Success

Moon Active, the developers of Coin Master, has reportedly laid off about a dozen employees. Most of them were from Israel, as reported by CTech.

Moon Active, the studio behind the commercially successful mobile game Coin Master, has reportedly laid off a dozen employees.

According to a report by CTech, most of the layoffs affected employees in Israel, where Moon Active has a significant presence. The studio is also known for developing other popular mobile games, such as Family Island and Zen Match.

Despite the layoffs, Coin Master continues to be a highly profitable game, generating an estimated $1.2 billion in annual revenue since 2020. The studio's decision to lay off employees comes as a surprise, given the financial success of its games.

However, a source familiar with the matter told CTech that the layoffs are part of a broader organizational restructuring at Moon Active. The studio has experienced a period of rapid growth in recent years, and the layoffs are intended to streamline its operations and improve efficiency.

Moon Active has not yet officially confirmed the layoffs or provided a specific number of employees affected. However, the studio's offices in Israel are likely to have been impacted the most by the layoffs.

According to the report, Moon Active has a total employee count of around 2,500, spread across its offices in Israel, Kyiv, Romania, Lithuania, and Belarus.

Despite the layoffs, the development of Moon Active's games is not expected to be affected. The studio has four major games in its portfolio - Coin Master, Family Island, Zen Match, and Travel Town.

Players can continue to expect a high level of content and updates for these games, as Moon Active aims to streamline its game development process through this organizational restructuring.

In 2021, Moon Active was valued at $5 billion after raising $300 million in funding rounds. The studio also acquired the Turkish studio Good Job Games for an estimated $100-$150 million in December 2022, adding the mobile game Zen Match to its lineup.