MicroStrategy has announced a new Bitcoin acquisition, continuing to solidify its position as the largest corporate holder of BTC.
Business intelligence firm MicroStrategy announced on Monday a new Bitcoin acquisition, continuing to solidify its position as the largest corporate holder of the largest cryptocurrency by market capitalization.
In its latest purchase, the company acquired 51,780 BTC for a total of approximately $4.6 billion, which represents an average cost of $88,627 per unit. With this acquisition, MicroStrategy now holds a total of 331,200 BTC, valued at over $29.7 billion, resulting in an unrealized gain of more than $13 billion, considering the total investment in Bitcoin was $16.5 billion.
The company’s financial strategy has integrated Bitcoin as a central asset in its balance sheet. MicroStrategy began accumulating BTC in 2020 when the cryptocurrency’s price hovered around $11,000. Since then, the company has maintained a long-term investment approach, despite market fluctuations.
As the largest corporate holder of Bitcoin, MicroStrategy has shown no signs of slowing down its purchases, even as the market has experienced a strong upward trend. In fact, the company is planning to make additional purchases.
MicroStrategy to Invest an Additional $42 Billion in Bitcoin Purchases
The purchase announcement came shortly after Donald Trump’s electoral victory in the U.S. presidential elections, which triggered a significant surge in Bitcoin’s value. In the days following the victory, BTC reached new all-time highs, surpassing $93,000 on November 13, 2024, although it currently hovers around $91,000.
MicroStrategy has shown that it is fully committed to Bitcoin. The company plans to spend an additional $42 billion over the next three years on acquiring more assets of the largest cryptocurrency. The goal is to capitalize on the financial benefits derived from its cryptocurrency investment and strengthen its position in the market.
With a Bitcoin yield of 20.4% in the quarter and 41.8% year-to-date, MicroStrategy remains a benchmark for other companies seeking to integrate cryptocurrencies into their financial strategies.
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