Melania Trump Launches $MELANIA Coin: What You Need to Know About This New Cryptocurrency

In a remarkable development within the cryptocurrency landscape, Melania Trump, the former First Lady of the United States, has announced her entry into the digital currency market by launching her own cryptocurrency, dubbed $MELANIA.

Former First Lady Melania Trump has launched her own cryptocurrency, a move that could have significant implications for her husband's digital currency.

On January 20, 2025, Melania unveiled her coin, known as $MELANIA, to coincide with her husband’s political rally in Washington. The timing was not a coincidence, as the excitement around her launch led to a dramatic reduction in the value of Donald Trump’s existing cryptocurrency, $TRUMP, which dropped by 50% almost immediately.

According to reports, while $TRUMP initially fell to $41, it quickly rebounded to $47, maintaining a substantial market capitalization of approximately $9.82 billion. Meanwhile, $MELANIA saw a staggering rise in popularity, specifically trading at $0.1702 and achieving a market cap of $7.31 million shortly after its debut.

As these cryptocurrencies surged and dipped, Donald Trump praised the landscape of digital investments, highlighting his administration's efforts to support crypto-friendly regulations.

However, responses to the launches have been mixed. While some admire the entrepreneurial spirit of the couple, others express concerns about potential conflicts of interest and the ethical implications of their financial maneuvers in the volatile crypto market.

Whether Melania's move will ultimately enhance or hinder the Trump family brand in the world of cryptocurrency remains to be seen. As the market continues to evolve, all eyes will be on these two tokens and the figures behind them.