Google Searches for Bitcoin and Ethereum Climb, Even as Markets Struggle

Crypto prices may not have delivered fireworks in early 2025, but public interest in the space appears to be heating up.

Despite crypto prices failing to deliver fireworks in early 2025, public interest in the space appears to be heating up.

Online searches for Bitcoin and Ethereum spiked to their highest levels this year, even as the market continues to struggle.

In March, Google search activity for both BTC and ETH hit their 2025 peaks, according to data from The Block.

Bitcoin-related queries saw a 26% increase compared to February, pushing the index score to 34. This marks a significant rise from the 31 and 27 points recorded in the first two months of the year.

While far from the frenzy of previous bull markets, these numbers suggest growing curiosity among everyday investors. The scale used to measure Google Trends assigns a value between 0 and 100 to indicate search volume, with 100 representing the all-time peak for a term. For Bitcoin, that high watermark was set in December 2017.

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Ethereum also saw a lift in interest during March, hitting a score of 19—the highest so far in 2025. Though well below past highs, the upward shift could suggest that mainstream awareness is returning.

However, this uptick in search volume hasn’t translated into a meaningful price recovery yet. Bitcoin and altcoins continue to trade sideways or downward, and uncertainty remains a dominant force in investor sentiment.

Still, Google search trends have historically acted as an early signal of rising engagement from the broader public. Whether this renewed curiosity leads to actual market movement—or simply reflects spectators watching from the sidelines—remains to be seen.