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Cryptocurrency News Articles

Basic Attention Token (BAT) will host an AMA on X

Mar 14, 2025 at 03:35 am

Basic Attention Token will host an AMA on X on March 14th at 17:00 UTC. The discussion aims to explore whether the internet is still alive or if bots and AI have completely taken over

Basic Attention Token (BAT) will host an AMA on X

The Basic Attention Token (BAT) will host an AMA on X on March 14th at 17:00 UTC.

The discussion aims to explore whether the internet is still alive or if bots and AI have completely taken over, and to distinguish facts from conspiracy theories.

About BAT

The Basic Attention Token (BAT) is an ERC-20 token, conceptualized by Brendan Eich, the creator of JavaScript and co-founder of Mozilla.org. It aims to address the inefficiencies and issues in online advertising.

BAT rewards web users and content creators within an “attention economy”, where attention is monetized. The token is integrated with the Brave Web browser, which is designed to be privacy-centric, blocking third-party ads and trackers.

Users can opt into Brave Rewards and earn BAT by viewing ads and engaging with content, while content creators are rewarded based on the attention they attract from users. Additionally, users have the option to tip content creators directly using BAT. Advertisers can use BAT to buy advertising space in the Brave browser. Transactions in Brave Rewards are facilitated via the Uphold platform, which handles the transfer costs.

BAT is pivotal in addressing the challenges of the current online advertising model, especially the transition from desktop to mobile. The aim is to reduce ads' load on mobile data and battery life and mitigate privacy concerns and distractions caused by advertisements. BAT also seeks to offer a fairer revenue model for traditional publishers losing out in the existing advertising landscape.

In summary, BAT through Brave browser proposes a more efficient, privacy-respecting, and rewarding approach to online advertising for users, content creators, and advertisers.

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Other articles published on Mar 17, 2025