Anniversary Celebration and Brand Renewal: The Leap from Transaction to Ecosystem

In a world where digital assets are rapidly evolving, 12 years means a period of deep involvement that spans almost the entire evolution cycle of the industry.

In the burgeoning realm of digital assets, where time moves at an exponential pace, 12 years represents a period of deep involvement, almost the entire evolution cycle of the industry. From the initial exploration to today’s witness to the development of the industry, every step Gate.io has taken is closely linked to the rise and fall of the market, the change of technology, and the evolution of user needs. This is not a linear development process, but a long-term game of trust, technology, and forward-looking judgment.

As the industry's tide ebbs and flows, so too does the fate of each platform. Countless platforms have emerged and vanished over the years, unable to keep pace with the rapid changes in technology and user preferences. However, Gate.io has persevered, adapting and innovating to remain a leading force in the cryptocurrency market.

As the industry's tide ebbs and flows, so too does the fate of each platform. Countless platforms have emerged and vanished over the years, unable to keep pace with the rapid changes in technology and user preferences. However, Gate.io has persevered, adapting and innovating to remain a leading force in the cryptocurrency market.

From cryptocurrency trading platform to global ecosystem

From cryptocurrency trading platform to global ecosystem

In the beginning, Gate.io was a product-based platform focusing on cryptocurrency trading, aiming to provide users with a safe, efficient, and transparent trading environment. However, with the industry's development and the emergence of new technologies such as blockchain and DeFi, Gate.io realized the need to adjust its strategy and expand its product matrix to meet the evolving demands of the market and users.

In the beginning, Gate.io was a product-based platform focusing on cryptocurrency trading, aiming to provide users with a safe, efficient, and transparent trading environment. However, with the industry's development and the emergence of new technologies such as blockchain and DeFi, Gate.io realized the need to adjust its strategy and expand its product matrix to meet the evolving demands of the market and users.

Today, Gate.io has become a global ecosystem covering multiple tracks such as asset trading, asset management, public chains, industry research, and Web3 infrastructure. This change is not a quantitative accumulation, but a qualitative leap. Every product update and every strategic shift is a deep reflection and practice of ecological synergy efficiency and user core value.

Today, Gate.io has become a global ecosystem covering multiple tracks such as asset trading, asset management, public chains, industry research, and Web3 infrastructure. This change is not a quantitative accumulation, but a qualitative leap. Every product update and every strategic shift is a deep reflection and practice of ecological synergy efficiency and user core value.

In its twelfth year, Gate.io has chosen GT as the key anchor to connect the past and the future. GT is not only a value carrier for the operation of the ecosystem, but also undertakes multiple missions such as brand renewal, mechanism reshaping, and community linkage. At this point, it is taking on the core role of reconstructing the value of the ecosystem with a clearer positioning and a more open architecture, and opening up the next stage of growth engine.

In its twelfth year, Gate.io has chosen GT as the key anchor to connect the past and the future. GT is not only a value carrier for the operation of the ecosystem, but also undertakes multiple missions such as brand renewal, mechanism reshaping, and community linkage. At this point, it is taking on the core role of reconstructing the value of the ecosystem with a clearer positioning and a more open architecture, and opening up the next stage of growth engine.

Anniversary celebration and brand renewal: the leap from transaction to ecosystem

Anniversary celebration and brand renewal: the leap from transaction to ecosystem

The 12th anniversary of Gate.io is a commemoration of past achievements and a key node in the upgrade of brand strategy. From the initial cryptocurrency trading platform to today's global ecological giant, Gate.io's transformation is reflected in every detail. The upgrade of the name and the renewal of the visual design are not only superficial changes, but also a reshaping of the core of the brand. The new brand image conveys a more professional and credible signal, which fits the globalization and futuristic positioning of Web3, and provides a solid trust endorsement for the value of GT.

The 12th anniversary of Gate.io is a commemoration of past achievements and a key node in the upgrade of brand strategy. From the initial cryptocurrency trading platform to today's global ecological giant, Gate.io's transformation is reflected in every detail. The upgrade of the name and the renewal of the visual design are not only superficial changes, but also a reshaping of the core of the brand. The new brand image conveys a more professional and credible signal, which fits the globalization and futuristic positioning of Web3, and provides a solid trust endorsement for the value of GT.

As the core token of the Gate.io ecosystem, GT has long surpassed the simple attribute of a transaction medium. It runs through the entire ecosystem, connecting user rights, ecological applications and market growth, and has become a super token. On the occasion of its 12th anniversary, the value logic of GT is undergoing profound changes. The continuous growth of the platform, the breakthrough in the number of users, and the continuous expansion of the ecosystem have laid a solid foundation for the value enhancement of GT. And all this is just the beginning.

As the core token of the Gate.io ecosystem, GT has long surpassed the simple attribute of a transaction medium. It runs through the entire ecosystem, connecting user rights, ecological applications and market growth, and has become a super token. On the occasion of its 12th anniversary, the value logic of GT is undergoing profound changes. The continuous growth of the platform, the breakthrough in the number of users, and the continuous expansion of the ecosystem have laid a solid foundation for the value enhancement of GT. And all this is just the beginning.

The resonance between platform growth and GT demand

The resonance between platform growth and GT demand

The number of Gate.io users has exceeded 22 million in the first quarter of 2025. The surge in users not only means an increase in platform activity, but also brings a double harvest of contract and spot trading volumes. These growths will further feed back GT value through the repurchase and destruction mechanism.

The number of Gate.io users has exceeded 22 million in the first quarter of 2025. The surge in users not only means an increase in platform activity, but also brings a double harvest of contract and spot trading volumes. These growths will further feed back GT value through the repurchase and destruction mechanism.

The deflation model is an important support for the increase in GT's value. So far, the cumulative number of GT destroyed has exceeded 170 million, with a destruction value of approximately US$408 million. The continuous reduction in circulation has led to an increasing scarcity of GT. This scarcity, coupled with the continued growth in the number of users and transaction volume, provides a solid foundation for further increasing the value of GT. The value of GT is reflected in the transaction level, and more importantly, in its unique attributes as an ecological token. With the continuous expansion of the platform, the demand for GT will continue to grow.

The deflation model is an important support for the increase in GT's value. So far, the cumulative number of GT destroyed has exceeded 170 million, with a destruction value of approximately US$408 million. The continuous reduction in circulation has led to an increasing scarcity of GT. This scarcity, coupled with the continued growth in the number of users and transaction volume, provides a solid foundation for further increasing the value of GT. The value of GT is reflected in the transaction level, and more importantly, in its unique attributes as an ecological token. With the continuous expansion of the platform, the demand for GT will continue to grow.

GT holders’ rights upgrade and value closed loop

GT holders’ rights upgrade and value closed loop

The GT holding mechanism is being continuously optimized, gradually building a closed-loop value system of "holding and enjoying benefits". Based on holding GT, users can obtain multi-dimensional rights and interests such as transaction fee discounts, Launchpool participation rights, and HODLer incentives. In conjunction with the VIP level system, GT holders can also unlock more personalized services and a higher-level benefit structure.

The GT holding mechanism is being continuously optimized, gradually building a closed-loop value system of "holding and enjoying benefits". Based on holding GT, users can obtain multi-dimensional rights and interests such as transaction fee discounts, Launchpool participation rights, and HODLer incentives. In conjunction with the VIP level system, GT holders can also unlock more personalized services and a higher-level benefit structure.

CMC data shows that since the first quarter, the number of GT holders has continued to rise, and the market value ranking has risen to 40th in the world

CMC data shows that since the first quarter, the number of GT holders has continued to rise, and the market value ranking has risen to 40th in the world