What coin is TRAC?

TRAC's ability to provide immutable provenance tracking empowers businesses with enhanced transparency, accountability, and brand reputation throughout their supply chains.

Nov 19, 2024 at 09:04 pm

What is TRAC?

Origin Traceability Token (TRAC) is an Ethereum-based token that enables businesses to establish the provenance of their products and services. By incorporating blockchain technology, TRAC creates an immutable and tamper-proof record of every step in the supply chain, from sourcing to production to distribution.

This allows consumers to have verifiable assurance about the authenticity and origin of the products they purchase, while also providing businesses with enhanced transparency, traceability, and brand reputation.

Key Features of TRAC:

• Provenance Tracking: TRAC records every transaction and movement of goods throughout the supply chain, providing a comprehensive history of each product.
• Supply Chain Visibility: Stakeholders can access real-time information about the location, status, and condition of goods in transit.
• Counterfeit Prevention: The unique blockchain-based identification system helps prevent counterfeiting and protects the integrity of products.
• Consumer Confidence: Consumers can scan a QR code on TRAC-enabled products to view the full provenance record, enhancing trust and brand loyalty.

Applications of TRAC:

TRAC has a wide range of applications across various industries:

• Luxury Goods: Authentication and tracking of high-value items, such as jewelry, watches, and designer clothing.
• Pharmaceuticals: Verifying the authenticity and preventing counterfeiting of medications, ensuring patient safety.
• Food and Beverage: Ensuring the integrity of food products, tracing their origin and production practices to meet consumer demands for transparency.
• Agriculture: Tracking the cultivation, harvesting, and distribution of agricultural products to maintain quality standards and promote sustainability.
• Raw Materials: Establishing transparency in the sourcing of raw materials, combating unethical practices and supporting sustainable sourcing.

How to Use TRAC:

Step 1: Integrate TRAC into Supply Chain

• Implement TRAC technology within the existing supply chain infrastructure.
• Assign unique TRAC identifiers to products and track their movements through the chain.

Step 2: Create TRAC Events

• Capture key events in the supply chain, such as production, packaging, and distribution.
• Record these events as TRAC events, providing detailed information about the time, location, and conditions.

Step 3: Access Provenance Information

• Access the TRAC platform to view the complete provenance record of any TRAC-enabled product.
• Trace the product's journey from origin to present location, ensuring authenticity and transparency.

Step 4: Verify Product Authenticity

• Scan the QR code on TRAC-enabled products to verify their authenticity.
• Review the provenance record to confirm the product's origin, production practices, and distribution channels.

Step 5: Enhance Consumer Trust and Confidence

• Communicate TRAC integration and provenance tracking to consumers through packaging, marketing materials, and online channels.
• Build consumer trust by providing access to transparent and verifiable product information.