Bitget 发布关于 Telegram 上点击赚钱 (T2E) 游戏用户的调查报告

全球领先的加密货币交易所和Web3公司Bitget最近发布了一份关于Telegram上Tap-to-Earn（T2E）游戏用户的调查报告

World’s leading cryptocurrency exchange and Web3 company Bitget recently released a survey report about the users of Tap-to-Earn (T2E) games on Telegram, exploring the most popular TON games, user habits, and commonly used decentralized wallets within the TON ecosystem. This report provides valuable insights into understanding user behaviour in the vibrantly growing TON ecosystem.

全球领先的加密货币交易所和 Web3 公司 Bitget 近日在 Telegram 上发布了一份关于 Tap-to-Earn（T2E）游戏用户的调查报告，探讨了 TON 生态中最受欢迎的 TON 游戏、用户习惯以及常用的去中心化钱包。该报告为了解蓬勃发展的 TON 生态系统中的用户行为提供了宝贵的见解。

The survey was conducted by distributing questionnaires on Telegram, collecting 10,534 valid responses. As the number of Telegram users approaches one billion, games like Hamster Kombat have quickly gained popularity. The survey shows that most Telegram game users have plenty of leisure time and are keen on “Tap-to-Earn” task-based games. They prefer games that are simple to operate, have low entry costs, and offer daily or even hourly rewards.

该调查通过在 Telegram 上发放问卷的方式进行，收集了 10,534 份有效答复。随着 Telegram 用户数量接近 10 亿，Hamster Kombat 等游戏迅速流行起来。调查显示，大多数 Telegram 游戏用户有充足的闲暇时间，热衷于“Tap-to-Earn”任务型游戏。他们更喜欢操作简单、入门成本低、提供每日甚至每小时奖励的游戏。

When it comes to user game preferences, the survey data indicates that approximately 86% of respondents are playing Hamster Kombat, showcasing the game’s significant market share within the TON ecosystem. Following closely are Tapswap and Blum, with user proportions reaching 79% and 78%. Other popular games include Yescoin and Catizen, which are also among the top five most popular games. Notably, 54% of surveyed participants reported playing up to five games, indicating a high overlap among users of popular games.

在用户游戏偏好方面，调查数据显示，大约 86% 的受访者在玩《Hamster Kombat》，这表明该游戏在 TON 生态系统中占有重要的市场份额。紧随其后的是 Tapswap 和 Blum，用户比例分别达到 79% 和 78%。其他受欢迎的游戏包括 Yescoin 和 Catizen，它们也跻身最受欢迎游戏前五名。值得注意的是，54% 的受访者表示玩了最多 5 款游戏，这表明热门游戏的用户之间存在高度重叠。

“The development of T2E games on TON is garnering significant industry attention. These developers are experiencing unprecedented growth, and many users tap into tap for a living via these games. We are proud to be among the first decentralized wallets to fully support the TON ecosystem. To help users easily trade TON assets and enjoy TON dApps, we support over 50 major dApps like Catizen, Notcoin, Hamster Kombat, and Yescoin. Moreover, through close collaboration with TON, we have introduced 0 gas fee transactions,” said Alvin Kan, Chief Operating Officer at Bitget Wallet.

“TON 上 T2E 游戏的开发正在引起业界的广泛关注。这些开发商正在经历前所未有的增长，许多用户通过这些游戏谋生。我们很自豪能够成为首批完全支持 TON 生态系统的去中心化钱包之一。为了帮助用户轻松交易 TON 资产并享受 TON dApp，我们支持 Catizen、Notcoin、Hamster Kombat 和 Yescoin 等 50 多个主要 dApp。此外，通过与 TON 的密切合作，我们推出了 0 Gas 费交易。”Bitget Wallet 首席运营官 Alvin Kan 表示。

Decentralized wallets supporting the TON ecosystem are essential tools for users to play Telegram games. The survey found that 41% of users stated that recommendations from friends are the most important source of information for choosing decentralized wallets, highlighting the critical role of Word of Mouth (WOM). Additionally, 31% and 27% of users learn about decentralized wallets through Telegram communities and the games they are currently playing, respectively.

支持TON生态系统的去中心化钱包是用户玩Telegram游戏的必备工具。调查发现，41%的用户表示朋友的推荐是选择去中心化钱包最重要的信息来源，凸显了口碑（WOM）的关键作用。此外，31% 和 27% 的用户分别通过 Telegram 社区和他们当前正在玩的游戏了解去中心化钱包。

In terms of specific preferences, mobile apps dominate, in contrast to traditional Web3 users, who are more likely to use browser extensions of decentralized wallets. This trend indicates that Telegram and its games have introduced a significant number of new users to the crypto industry, thereby changing user behaviour patterns. This also explains why Metamask is not the preferred wallet for T2E game users. Instead, Trust Wallet and Bitget Wallet are the most popular wallets, with usage rates of 71% and 68%, respectively.

就具体偏好而言，移动应用程序占据主导地位，而传统 Web3 用户则更有可能使用去中心化钱包的浏览器扩展。这一趋势表明，Telegram 及其游戏为加密行业引入了大量新用户，从而改变了用户的行为模式。这也解释了为什么Metamask不是T2E游戏用户的首选钱包。相反，Trust Wallet 和 Bitget Wallet 是最受欢迎的钱包，使用率分别为 71% 和 68%。

Through this survey, the Bitget report not only reveals the behavioural characteristics of game users within the TON ecosystem but also provides valuable market insights for the industry, which will aid in the optimization of future products and services. The continued development of the TON ecosystem and the growth of its user base is bound to bring more innovation and opportunities to the gaming and crypto industries.

通过此次调查，Bitget报告不仅揭示了TON生态内游戏用户的行为特征，还为行业提供了有价值的市场洞察，有助于未来产品和服务的优化。 TON生态系统的持续发展和用户群的增长必将为游戏和加密行业带来更多创新和机会。